The Financial Times, Santander, Agenda21 and comScore give their solutions to some of digital’s biggest advertising headaches.
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Reporting from the asi APAC TV & Video Conference in Singapore, Richard Marks finds that many new video measurement systems are under construction around the world
Since moving entirely online, The Independent has attracted more than 200,000 extra unique browsers – taking the total daily figure to almost 3.3 million.
As Rajar publishes its first results for the radio market, Newsline presents analysis of the findings from Total Media and Carat.
In future, the publisher says it will focus on innovations in the digital space, distribution models and hyperlocal targeting.
Re-establishing print as a viable advertising medium has got newspaper publishers on a mission – but what will it take to win back the adspend?
For the first time, digital listening in the home has moved past the halfway mark, according to the latest Rajar figures, issued today (Thursday 19 May).
Do media planners suffer from ‘printism’ – a bias, or discrimination against, print? Trinity Mirror Solutions’s James Wildman certainly thinks so – and wants to reposition print to make it fashionable once again.
Shared risk, shared reward – should newsbrands be working in partnerships to ensure their survival?
We absolutely need to steel ourselves to compete, but we also need to know when to partner, writes Trinity Mirror’s Piers North
