US online ad spend was down by 5.4% year on year in Q3 to $5.5 billion, according to new figures from the IAB and PricewaterhouseCoopers.
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IKEA is basking in the success of a viral marketing campaign on Facebook using one of the site’s most basic features, helping to promote the opening of a new store.
More than 167 million US internet users watched online video during October, according to new figures from comScore’s Video Metrix service.
Despite a slight fall in users over the month of October, Guardian.co.uk remained more popular than its rivals. According to figures released by ABC, the website was the most visited national newspaper site for the second month in a row.
Whitevector’s latest research report looks at online conversations in the all-important Christmas season.
Features forecasts and analysis of the UK internet market and audience profile, including latest statistics for broadband.
Freesat is to feature the BBC iPlayer and ITV’s catch-up TV service following a new deal with the broadcasters.
Regional publisher Johnston Press is about to put up paywalls around some of its weekly newspaper websites.
Features forecasts and analysis of the internet market and audience profile within the US, Europe and Worldwide, including latest statistics for broadband.
Daniel Wilkinson, search director, Jellyfish, on how pay per click search marketing can help publishers connect with subscribers.
