CNBC and LinkedIn, the social networking site for professionals, have announced a strategic alliance including broad distribution of CNBC content across the LinkedIn network.The alliance will also see the integration of LinkedIn functionality into CNBC.com, and the joint development of products and content for CNBC.Programming initiatives will include community-generated content from the LinkedIn community for… Continue reading CNBC And Linkedin In Strategic Alliance
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Seetha Kumar has been appointed to the newly-created role of controller, bbc.co.uk.Reporting to Erik Huggers, BBC director of Future Media & Technology (FM&T), Kumar will lead the overall strategic and editorial development of bbc.co.uk, chairing a new bbc.co.uk board bringing together key executives from across the BBC.In partnership with the FM&T chief operating officer Kerstin… Continue reading BBC Appoints Online Controller
www.marieclaire.co.uk is boosting its beauty offering with a new virtual makeover tool, supported at launch by premium cosmetics brand Clinique.Marie Claire Makeovers in association with Clinique allows users to upload a photograph or selecting a models, to test a number of styles, colours and beauty applications before clicking through to purchase.Marie Claire publishing director Richard… Continue reading Marie Claire Launches New Online Tool
ITV has rolled out a soft launch of a new shopping and price comparison website, PriceTerrier.com.ITV will reportedly focus on internet makerting and search engine optimisation to push the site.With the strapline “The Shopper’s Best Friend”, the site allows consumers to choose products by price and brand, and features price comparison categories such as electronics,… Continue reading ITV Launches Shopping And Price Comparison Website
UK companies are forecast to spend £2.75 billion on search engine marketing in 2008, up 24% year on year, according to new research from E-consultancy. This year’s £2.75 billion spend is estimated to include £2.42 billion on paid search – a 23% increase on 2007. The remaining £330 million comes from spend on search engine… Continue reading UK Companies To Spend £2.75bn This Year On Search Engine Marketing
Google is launching a new open source web browser which will see it go up against Internet Explorer and Firefox.The browser, called Chrome, will be available for download from tomorrow morning.Writing on the Google blog, Sundar Pichai, Google’s VP product management, and Linus Upson, engineering director, said: “We realised that the web had evolved from… Continue reading Google Launches Web Browser
All you need to know about Broadband Video on just one page, covering definitions, impact on advertising and the current and future market.
Broadband value added services generated $25.7 billion worldwide in 2007, an increase of 62% on 2006, according to new data from Point Topic. John Bosnell, senior analyst at Point Topic., said: “Value added services are growing strongly and are increasingly significant in overall revenue terms. “We estimate that value added services were 10% of total… Continue reading Broadband Services Generated $25.7bn Globally In 2007
The BBC has promoted Kerstin Mogull, the BBC’s deputy director for policy and strategy, to the newly created role of chief operating officer for the future media and technology department.Mogull will report to Eric Huggers, who was recently appointed director of the future media & technology department, replacing Ashley Highfield (see BBC Appoints Erik Huggers… Continue reading BBC Promotes Mogull To Senior Role In Future Media Department
Sport magazine is set to offer video highlights from the Barclays Premier League and other sporting events on its website.Sport-magazine.co.uk will show video content by embedding Perform’s e-player, which was launched earlier this week and is expected to be used by other major publishers including Virgin Media and ITV Sport (see Virgin Media Develops Sports… Continue reading Sport Magazine To Show Video Highlights Online
