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Yesterday saw a cross-industry summit held in London to assess the future of the Joint Industry Committee for Internet Measurement Systems (JICIMS), the company established to create an industry standard planning system.The results of delegate research in advance of the summit and in a breakout session on the day endorsed views expressed by speakers at… Continue reading JICIMS Summit Gives Green Light To Pursue Online Research Currency

US online ad prices declined overall this past year by 27%, according to new findings from online publishing service provider PubMatic. It also found that small sites continue to command better pricing for eCPMs, now at $0.61 on average in Q3, but that these price levels have been declining quarter-to-quarter in 2008. eCPMs for large… Continue reading US Online Ad Prices Decline

James Aitken, chairman and founder of IASH, is set to step down from his position in the New Year.Aitken, who founded the internet advertising trade house in 2005, said he feels he has achieved his goals at IASH and wants to concentrate on his own business interests now.He said: “I have accomplished my objectives of… Continue reading IASH Chairman Set To Step Down

The future of a joint industry research currency for online is likely to be much clearer after an invitation-only IPA event on Wednesday.In March 2008, JICIMS, the Joint Industry Committee for Internet Measurement Systems, issued a Request for Proposals (RFP) to research companies as a first formal stage in the tendering process for its first… Continue reading Important Week For Online Research Currency

A small investor in Yahoo! is attempting to revive a deal to sell the company to Microsoft for $2 billion less than it offered in July.Mithras Capital, owner of a 14% stake in Yahoo!, proposes that Microsoft buy Yahoo! and dispose of its Asian assets and non-search businesses for $11.7 billion, making $3 billion of… Continue reading Yahoo! Investor Looks For New Microsoft Deal

Channel 4 has pulled out of its planned digital radio venture with 4 Digital Group.Shareholders of the national digital multiplex, including BSkyB, Carphone Warehouse, UTV, Bauer Media and UBC were informed by the board’s chairman, Nathalie Schwarz, earlier this morning.An internal announcement is expected to be made to Channel 4 staff at 11am today.A statement… Continue reading Channel 4 Abandons Digital Radio Venture

ABC has announced that magazine publishers will soon have the opportunity to publish official six-monthly online figures, alongside their half-yearly print circulation figures.The new reporting standard scheme was successfully introduced to regional media owners last month, and is now set to be extended to include all media owners.ABC has introduced new certificates to include a… Continue reading ABC Introduces Six-Monthly Online Audits To Media Owners

Elle magazine has announced a media partnership with the online fashion website, Stardoll, to launch a new e-zine.The e-zine, titled Stardoll Magazine, is set to target style-conscious young women, with features such as personal style tips and live chats with fashion designers.Malina Joseph, editor of Elle magazine, will have her own blog in the e-zine,… Continue reading Elle Set To Launch E-Zine With Stardoll Website

US internet advertising revenues for the first six months of 2008 were $11.5 billion, setting yet another new half-year record representing a 15.2% increase over the first half of 2007. The IAB and PricewaterhouseCoopers Internet Advertising Revenue Report, covering the first six months and the second quarter of 2008, also reveals that Q2 2008 was… Continue reading US Internet Ad Revenues Up 15.2%

Scottish newspaper website Scotsman.com is launching an online ‘Business Club’ covering news, opinions, forthcoming events and in-depth video interviews.The online Business Club’s blog section includes comment and insight from The Scotsman‘s and Scotland on Sunday‘s team of business writers, while the online calendar allows users to access information about forthcoming company announcements and networking events.The… Continue reading Scotsman.com Launches Business Club