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The London 2012 Olympic Games marked a pivotal change in viewing behaviour, with many people using new technologies for the first time. According to latest research from Starcom MediaVest Group’s Emerging Spaces research programme 90 per cent of the UK’s population followed the Games through a combination of TV, PC, mobile, tablet and social media.With… Continue reading London 2012 changed TV viewing behaviour

Simon Andrews, founder of the full service mobile agency addictive!, looks a the latest developments in m-commerce and the accelerated pace that retailers are embracing the method.

Aegis Group has seen revenue soar by 15% in the first half of 2012, according to recently released figures.

Carat have today released revised forecasts for global advertising expenditure for 2012 and 2013.

The Independent’s website enjoyed a 21% jump in traffic over July, according to data just released by ABC.

New bad boy of the Dales, Robbie Lawson, unleashed hell on Emmerdale (ITV1, 7pm) last night, sending Home Farm and the village in to a state of terror.

James Grant, UK country manager, Vindico, says great content on the TV, great devices that allow personal and immediate interaction, and great communication apps all demonstrate the continued growth of ‘second screening’…

Tuesday brought the UK viewing public another evening of high drama, quaint bake offs and yet another documentary unearthing the dirty secrets of the Royal Family.

Alistair Hill, CEO of On Device Research, says mobile brings advertisers and users closer to real world commerce transactions, providing the opportunity to bring mobile advertising CPMs in line with online CPMs…

As Netflix pursues its assault on the UK market, Raymond Snoddy analyses the four-way OTT battle, as well as the latest Thinkbox and Deloitte research studies…