Commenting on the latest advertising expenditure forecasts from Carat, Jerry Buhlmann, chief executive of Aegis Group plc, remains cautiously optimistic.
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As I’m sure you’ve heard Steve Jobs is stepping down as CEO of Apple. In my world, the 1984 Apple TV ad, which famously only ever ran once (in the Super Bowl) as the Apple Board loathed it, and which reputedly led to Jobs losing his job is unquestionably in the Top 10 ads of all time – many would say it’s the best ad of all time.
Aegis Group has reported a 20% rise in underlying pre-tax profits to £58.9 million in the first half of the year.
Johnston Press has seen pre-tax profits drop in the first half of the year to £13.8 million, down 47.5% year on year.
Catherine Evans, senior research executive at GfK NOP Media, on the way people make a huge range of media activities and devices fit into their already hectic lives…
BBC One banked a prime time ratings run last night with Eastenders, Holby City and Harry’s Arctic Heroes.
WPP has reported a 37% year on year increase in pre-tax profits of £334 million in the first half of the year.
Low performance indicators and ongoing uncertainty around sovereign debt has led to downward revisions to global growth expectations, which will impact European ad agencies, according to BofA Merrill Lynch.
BBC One’s long-running New Tricks easily won the peak-hour ratings last night with a high of more than 8.2 million viewers.
News of the World advertisers are yet to reallocate their £38 million annual expenditure, according to the Guardian.