More Industry News articles

Agencies were left with much to ruminate over at the end of Media Week‘s Media360 conference last week. The position, resources and abilities of media and creative agencies were regularly called into question – and often the criticisms came from within.“I have not yet seen an agency group with a clear view of where digital… Continue reading Thoughts On Media 360: Future Role Of Agencies Examined

Chrysalis has announced a 9.1% decline in radio revenues for the six months from September to February this year. Chrysalis, which owns Heart, LBC and Galaxy, said that the decline was due to poor radio ad takings, adding that revenues for its third quarter are likely to be flat and forward bookings for the fourth… Continue reading Chrysalis Radio Revenues Decline

Each week, MediaTel INSIGHT brings NewsLine readers a round-up of the latest news from the City affecting the media industry.The new online television service Joost (see Joost Ready For Lift Off) revealed that it five parties invested $45 million in the company.Index Ventures, a European capital firm, Sequoia Capital, which has invested in Yahoo! and… Continue reading Media In The City

Iostar, the television start-up which former head of Sky Networks Dawn Airey recently left, is to reveal today that it is going into liquidation. According to a report in today’s Guardian the company will release a statement saying “The board of Iostar has considered a number of options to continue the business according to a… Continue reading Iostar To Go Into Liquidation

So said Phil Georgiadis, managing partner of Walker Media at the Media Week Media 360 conference in Wales last week. Georgiadis’ point was that this led to advertisers diverting some of the money assigned to marketing their brands into search and away from traditional brand building media.The PR that Google has overtaken Channel 4 is… Continue reading Thoughts On Media 360: “It Is Dangerous To Think Of Google As A Medium”

A woeful performance from Britain’s Eurovision entrants Scooch didn’t harm Saturday night viewing figures for BBC One. The annual campfest attracted strong viewing figures of 7.77 million adults across its three and a quarter hour duration, with a peak of 9.86 million during 10.30pm and 10.45pm.Earlier in the evening, BBC One’s Any Dream Will Do… Continue reading BBC Has Eurovision Winner – Unlike Scooch

EMarketer, the online market research firm, has increased its estimate of US ad spending on social networks to $900 million in 2007. The increase comes from two factors: increased revenue projections for Facebook and additional spending on niche and marketer-sponsored social networks. Between 2007 and 2011, US ad spending on social networks will grow 180%… Continue reading US Ad Spend On Social Networks To Increase

Telecommunications giant BT has unveiled its biggest advertising campaign of the year so far – a multimillion pound national promotion for its IPTV service, BT Vision.The campaign is led by national TV advertising, kick-started by two new 60-second slots The new ads develop the story of Adam and his partner Jane as they each rush… Continue reading Huge Ad Campaign For BT Vision As Service Hits The High Street

Trinity Mirror’s advertising revenue for the first four months of the year fell by 3%, excluding digital acquisitions. The publisher’s regionals division saw advertising revenues decrease by 2.3%. Excluding the acquired digital businesses, the Regionals division advertising revenues for the first four months fell by 3.3%. Advertising revenues for its nationals division fell by 4.0%.The… Continue reading Trinity Mirror Ad Revenue Declines

The Advertising Standards Authority (ASA) Annual Report for 2006 has revealed that 2,421 ads were changed or withdrawn as a result of ASA action during the year.Although the total number of complaints lodged with the ASA fell by 14.5% (to 22,429) on the previous year, a record number of ads – 12,842 – were complained… Continue reading Online Ad Complaints To ASA Rise 33% Year On Year