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Global shipments of camera phones are set to climb from 19 million in 2002 to almost 300 million in 2007 but wireless operators will only extract full potential from these devices if they address subscriber wants and needs, according to a report from IDC. New handsets with embedded cameras have galvanised the mobile market with… Continue reading Camera Phone Suppliers Crave Customer Satisfaction

The latest ABC figures for September brought impressive news to The Business, which saw circulation increase by a massive 83.6% month on month. However, media buyers will have their eye on the fact that the paper’s increased circulation has been driven by a rise in bulk sales and overseas circulation.Reports suggest that title’s improved fortunes… Continue reading ABC National Newspaper Round-Up – September 2003

Online shopping is becoming a way of life for an increasing number of UK consumers and the Interactive Media in Retail Group estimates that more than £4 billion of goods and services will be bought over the internet in November and December.Also On MediaTel Insight Today…Camera Phone Suppliers Crave Customer SatisfactionGlobal shipments of camera phones… Continue reading MediaTelINSIGHT: E-Tailers Look Forward To Bumper Christmas

Last week’s big movers were ITV partners, Carlton and Granada, which both shot up following the Department of Trade and Industry’s decision to allow their £4 billion merger to go ahead without the divestment of their sales houses (see ITV Cleared To Merge With Sales Houses Intact).The group also unveiled its management board last week… Continue reading Sharewatch: ITV Partners Surge On Merger Decision

Tony Wheble, former commercial director of Flextech, has been appointed to the role of managing director at Active International, the company that trades surplus goods for advertising airtime.Wheble will report to Active International’s board director, David Gallaher, with a brief to boost the profile of corporate trade at the company, which is the tenth largest… Continue reading Former Flextech Director Joins Active International

The latest ABC figures for September brought impressive news to The Business, which saw circulation increase by a massive 83.6% month on month to 207,423. However, media buyers will have their eye on the fact that the paper’s increased circulation has been driven by a rise in bulk sales and overseas circulation.Reports suggest that title’s… Continue reading ABC National Newspaper Round-Up – September 2003

Almost half of media industry professionals believe that the research currently used to measure the effectiveness of advertising is inadequate, according to the latest poll from the MRG.The study of Media Research Group members shows that just 14% of respondents think the current tracking studies, such as Millward Brown, are sufficient to measure the effectiveness… Continue reading Research Claims Ad Effectiveness Measures Are Inadequate

BBC Radio 1 has signed Channel 4 presenter, Vernon Kay, to host a new weekly entertainment programme as part of the station’s revamped weekend line-up.Kay will join the station in January next year and will front a new Sunday show covering the week’s entertainment and showbiz news, with Kay giving his own particular take on… Continue reading Radio 1 Secures Kay To Complete New Weekend Line-Up

Having gained approval for their much anticipated merger (see ITV Cleared To Merge With Sales Houses Intact) SMG has called on Carlton and Granada to sell their controlling stake in GMTV. The Scottish media company, which owns Grampian and Scottish TV, has a 25% stake in GMTV and has expressed a desire to increase its… Continue reading ITV Giants Urged To Sell GMTV Stake

Travel and leisure site lastminute.com is launching a new multi-platform ad campaign which aims to “take ownership” of the weekend and promote a work life balance.The new ads, which were developed by recently appointed roster agency, Quiet Storm, have been designed to build the Lastminute brand by encouraging consumers to make the most of their… Continue reading Lastminute Launches New Ad Campaign