Boddingtons has become the first alcohol brand to be allowed to advertise on taxis in Manchester. Three designs featuring city landmarks will appear on 20 taxis for the next 12 months, backed by interior tip seat advertising and branded receipts.Andrew Barnett, managing director of Taxi Media, said: “Manchester has become the 2nd city in England… Continue reading Boddingtons Is Taxi Ad First In Manchester
Reuters was one of the best performers in yesterday’s media market with shares rising 3.79% to close at £5.62, following rumours that the the news and financial information group might buy back its online trading arm Instinet.Granada also performed strongly with shares improving 2.37% yesterday to finish at £1.40ź after Merrill Lynch reiterated its “strong… Continue reading Sharewatch
The Independent has had a rocky ride since its launch in 1986. Initially the title received a warm welcome and quickly found itself to be the flavour of the moment, with editor and co-founder Andreas Whittam Smith achieving both sales and editorial acclaim. Within five years circulation was up almost 30%, but as the paper… Continue reading Feature: Making Over The Independent
The ITC has released cable TV statistics for the fourth quarter of 2001, which shows that the rate of growth in cable TV uptake was slower, at 1.5% year on year, compared to the previous quarter, when it was 6.5%. The subscriber base had reached 3.62 million by December 2001, representing 15% of all households.… Continue reading ITC Releases Cable Statistics For Q4 2001
The ITC has released cable TV statistics for the fourth quarter of 2001, which shows that the rate of growth in cable TV uptake was slower, at 1.5% year on year, compared to the previous quarter, when it was 6.5%. The subscriber base had reached 3.62 million by December 2001, representing 15% of all households.… Continue reading ITC Releases Cable Statistics For Q4 2001
Mega Profile has announced that the first advertiser on its new London-based mega site will be CNN, as part of its “Be The First To Know” campaign this month.The site is situated in Docklands, on the main route to London City Airport. At 98m long and 7m high it is more than 17 times the… Continue reading Mega Profile Launches London Site With CNN Ad
IPC Ignite is to give music title NME a revamp including a new size and the introduction of a glossy cover, in time for the magazine’s 50th birthday.The revamped birthday issue will go on sale on 20 April, priced at £1.50. The new format will see the title shrink to a size closer to standard… Continue reading New Size For NME As Title Reaches 50
News of the Queen Mother’s death prompted over 9 million people to tune into special news bulletins on BBC1 and ITV1 last Saturday and has caused traffic to the royal website to increase by 1200%.BBC1 was one of the first terrestrial channels to broadcast news of the royal death with a special bulletin airing at… Continue reading Millions Tune Into News Of Royal Death
The Football League is to go ahead with plans to sue Carlton and Granada for £500m if they continue to refuse to honour the debts of the loss making pay-TV platform ITV Digital.Carlton and Granada have so far refused to accept liability for ITV Digital’s failure to pay the outstanding £178m owed to the League… Continue reading League Set To Sue Carlton And Granada
Freeserve has accused BT of pursuing an “orchestrated campaign of anti-competitive behaviour” in an attempt to dominate the market for high-speed internet access and has urged Oftel to launch an “urgent” investigation into the company.The internet service provider is accusing BT of exploiting links with its internet arm BT Openworld in an attempt to gain… Continue reading Freeserve Calls On Oftel To Investigate BT
