GSM high speed data services are now available to more than 100 million customers across 27 countries around the world according to the GSM Association. Such services offer customers access to a range of existing and new 3G-like features and applications at much higher speeds than previously available on GSM’s second generation platform. Rob Conway,… Continue reading 100 Million Customers Now Have Access To High Speed GSM Services
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IPC has signed a two-tier multi-brand ownership deal with GlaxoSmithkline for a Woman Family Health Special, part of the Woman Feel Good series. The deal includes straight display ads and editorial deals.Sophie Ward, who was responsible for brokering the deal from IPC’s end, said: “I’m delighted that the planners and buyers at Mediacom have bought… Continue reading IPC Signs GlaxoSmithkline Deal For Woman Special
The ASA has condemned VH1 as “irresponsible” following complaints that an ad for the music channel condoned illegal drug taking.Viewers complained that the poster ad, which stated “VH1 music TV that’s not for kids” and featured a rolled up banknote seemingly covered in white powder, was offensive and irresponsible as it made obvious allusions to… Continue reading ASA Turns Up Its Nose At VH1
Johnston Press, which announced yesterday it was paying £560m to Candover Investments for Regional Independent Media (see Johnston Completes RIM Acquisition), was one of the best performer’s in yesterday’s media market. Shares improved 6.99% to close at £3.67˝p, an increase of 24p on the day before.Cable & Wireless fell 3.80% yesterday to finish at £2.28… Continue reading Sharewatch
Jupiter Media Metrix reports that the majority of online shoppers in the US within the next five years are more likely to be over the age of 35 and from households with an annual income of between $30,000 and $75,000. A shift from the young, affluent shoppers who make up the current online buying population.… Continue reading Older Shoppers Will Boost Online Buying, Says Jupiter
Adverts- annoying things that might pay your wages but nevertheless interrupt your film on ITV and fall out of your magazine into the lap of the person next to you on the Tube? Or creative, amusing and part of the fabric of life as we know it? NewsLine editor Anna Wise reflects, because she’s worth… Continue reading NewsLine Column: Going To Work On An Ad
According to the National Cable & Telecommunications Association (NCTA), more than 875,000 new customers in the US signed up for cable modem services during Q4 2001, up from 750,000 reported during Q3. “Deployment of, and demand for, advanced broadband services continued to experience strong growth during the fourth quarter of 2001, despite general economic uncertainties,… Continue reading Cable Modem Growth Continues In US
Aegis, parent of Carat, has this morning released full year results for 2001 which reveal a decline in pre-tax profits of 19% from £78.4 million in 2000 to £63.3 million in 2001. New business wins at Carat totalled $1.7 billion and revenues at Aegis Research grew by 21.4% reaching £185.1 million. Doug Flynn, chief executive… Continue reading Aegis Results Beat Market But Outlook Remains Flat
Outdoor Connection has published what it claims is the first ever guide to perimeter board advertising at sports grounds in an attempt to “demystify” the medium and make it more accessible to advertisers.The guide, entitled Board Games, charts the development of the UK perimeter board market, over the last ten years and is intended to… Continue reading Outdoor Connection Unveils Board Games For Advertisers
Worldwide mobile phone sales declined in 2001 for the first time in the history of the industry. In 2001, sales totalled around 399.6 million units, falling by 3.2% when compared to 2000 sales, said Gartner Dataquest. Worldwide mobile phone sales between 1996 and 2000 experienced a compound annual growth rate of almost 60% but in… Continue reading Mobile Phone Sales Fall For First Time In 2001
