Granada and high street retailer Littlewoods have decided to close their joint venture home shopping TV channel, Shop!, at the end of this month.The move follows a business review, which concluded, according to Shop! chairman and Littlewoods’ sales and marketing director Susan Murray, that “Whilst e-commerce is achieving growth with profit potential…Shop! will not meet… Continue reading Granada And Littlewoods Shut Up Shop!
Natmags’ Cosmopolitan magazine has launched motoring website for women called Cosmowheels. The site contains information on buying vehicles including cars, motorbikes and bicycles, alongside information of new and used vehicles for sale.The site was created and is managed by Wheels Link, which acts as agent for a series of Wheels sites including Esquirewheels. Cosmowheels offers… Continue reading Cosmo Launches Women And Wheels Website
ITV is to hold a one-off, invitation-only marketing forum to remind advertisers and agencies of what marketing and commercial director Jim Hytner calls “the magic of television”. Quiz show presenter Chris Tarrant has already been confirmed as the host for the Television Matters event, to be held at Billingsgate on 14 May, while speakers so… Continue reading ITV Plans TV Marketing Forum
The French television marketplace grew by 2.3% in February 2002, after a 1.6% growth in January, according to gross data compiled by ABN Amro. The broker expects Q1 net advertising revenues to by down by 0.2%. TF1 is forecast to show 0.7% growth, whilst M6 will be down by around 3.0%, it said. Last year… Continue reading French TV Market Grows 2.3% In February 2002
Reuters was the worst performer in the FTSE 100 yesterday, falling 23˝p to £4.59˝ from an already low footing. Another media major suffering a downturn in share price was WPP which had recently benefited from rising confidence in the media market. Yesterday, shares fell 20p to £7.35 over a convertible bond issue.A more positive performance… Continue reading Sharewatch
Daily Mail Forecasts ‘Satisfactory’ 2002, Despite Tough TimesIn what is considered to be an upbeat trading statement this morning, DMGT stated that although the advertising market remains ‘soft’ the outlook is optimistic. During Q4 2001, advertising revenue at Associated Newspapers was showing declines of around 15% on the previous year, DMGT says that this margin… Continue reading Daily Mail Forecasts ‘Satisfactory’ 2002, Despite Tough Times
Over 60 complaints from viewers regarding Telewest Broadband advert showing a graveyard have been rejected by the ITC, despite claims that it was offensive.The ad in question showed a cemetery. A voiceover stated “the residents here are many and varied…but they’re all one thing, they’re jealous.” Onscreen text then stated “Live now. Live big. Live… Continue reading Telewest Survives Cemetery Ad Complaints
Out-of-home and ambient media operators are to have their own official trade association, separate from the Outdoor Advertising Association (OAA), from May this year.Further details are due for release at the end of this month, but the organisation will be expected to deal with topics including accountability and trade practices. Among the companies supporting the… Continue reading Out-Of-Home And Ambient To Form Trade Body
Granada’s chief executive, Steve Morrison, has dismissed speculation that ITV1 is in “structural decline” but has refused to comment on the future of ITV Digital.Speaking this morning at ISBA’s Annual Advertising Conference in central London, Morrison said that the ITV companies were determined to “take our destiny into our own hands.” However, with regard to… Continue reading Granada Chief Denies ITV’s “Structural Decline”
In what is considered to be an upbeat trading statement this morning, DMGT stated that although the advertising market remains ‘soft’ the outlook is optimistic. During Q4 2001, advertising revenue at Associated Newspapers was showing declines of around 15% on the previous year, DMGT says that this margin has now narrowed to around 8% for… Continue reading Daily Mail Forecasts ‘Satisfactory’ 2002, Despite Tough Times
