Mark Thompson, former BBC director of television, emphasised his commitment to digital entertainment when he was confirmed as the new chief executive of Channel 4 today.Thompson, who takes up the position next March, said that his primary role will be to take advantage of new digital opportunities and dismissed claims that the channel had overstretched… Continue reading Thompson Takes The Helm At Channel 4
Last week it was BT getting into trouble over its internet services (see ASA Questions BT’s “Anytime” Claims). This week more complaints were upheld by the ASA against ISPs for failing to make the small print big enough.Freeserve put up the objection to AOL’s poster campaign which was headlined “100 Hour Free Internet Trial”. Small… Continue reading ASA Rules Against ISP Advertisers
ACNielsen figures for 2000 showed that total travel adspend was just over £200m. Of this, Press took 60%, with the top destinations for travel advertisers’ money being the Daily Mail and Mail on Sunday.With the exception of the Mail titles, newspapers carrying travel supplements are broadsheets. These titles claim a readership for the paper as… Continue reading Feature: Upmarket Travel
In its annual report on the UK, the International Monetary Fund (IMF) says that the UK economy has fared better than most in the current global slowdown as a result of a “prudent and predictable fiscal policy”. Unemployment is now at its lowest level for 25 years and Gordon Brown’s recent pre-budget report (PBR) is… Continue reading UK Economy ‘On A Steady Course’ Says IMF
Johnston Press, which yesterday released a pre-close trading update revealing a growth in ad revenue of 1.6% compared to to the same period 2000 (see Johnston Press Bucks Advertising Downturn), saw shares fall 2.96% in yesterday’s market to finish at £3.60, an increase of 11p on the day before.Trinity Mirror continued to see stock slide… Continue reading Sharewatch
Online marketing has become a ‘critical element’ in the European marketer’s mix, according to a research report from DoubleClick, published this month. The European Digital Marketing Survey looked at the use of online marketing tools in France, Germany, the UK, Spain, Italy and Scandinavia. It found that the UK leads the way in the adoption… Continue reading UK Leads Europe In Online Marketing Usage
Channel 4 is set to make an official statement later today confirming the BBC’s director of programmes, Mark Thompson, as the new chief executive of the channel.Thompson will take over from Michael Jackson, who left the channel last month to take up a job in the States (see Jackson Leaves With Brass Eye Repeat). No… Continue reading Channel 4 Chief To Be Announced
German media giant, Kirch Group, is reportedly facing a financial crisis if the Dresdner Bank calls in a loan repayment, as expected, of around E500 million. The deadline for the loan is officially the end of this year, although credit is often extended. However, the reports suggest that Dresdner will not be allowing an extension… Continue reading Kirch Group Faces Financial Crisis, Say Reports
Classicfm.com has signed a six figure deal for content from gardening internet and mail order retail group Greenfingers. Simon Ward, new media and digital director at Classic FM, said that the move was designed to give users of the website “the kind of content they want”, after research showed a desire for more in-depth lifestyle… Continue reading Classic FM Grows Website With Gardening Deal
Vivendi Universal may be able to put together a global cable and television production business, using the entertainment arm of the USA Networks media company, press reports are suggesting today. Jean-Marie Messier, chairman of the French group Vivendi, is said to be in discussions with Barry Diller, his opposite number at USA Networks, about carving… Continue reading Vivendi May Take USA Networks’ Cable And TV Businesses
