Tim Bleakley has been appointed head of broadcast sales at Emap Advertising. The appointment comes after Bleakley, the founder and managing director of Impact, the Wireless Group’s national sales house, made a sudden departure from TalkSPORT sales last month (see Bleakley Quits Impact).Dave King, managing director of Emap Advertising, said: “I have known Tim for… Continue reading TalkSPORT’s Bleakley Goes To Emap Advertising
The number of online advertisers in the UK increased by 3% month on month during October, to 2,710, according to LemonAd‘s latest online advertising barometer figures. The figures also show that the number of campaigns rose 1% to 5,370, although the number of actual adverts remained virtually unchanged – down just 0.1% to 12,932. The… Continue reading UK Online Advertising Shows Slight Growth In October
365 Corporation, which has recently joined its web content operation with Chrysalis-owned Rivals.net, with the possible loss of around 60 jobs (see New Media Round-Up), has announced that it has closed its Television365 division on 1 December and will concentrate more on its voice services from now on.The announcement was made as 365 released interim… Continue reading 365 Closes TV Division; Rivals Launches E-Newsletter
Earlier this week Optimedia was relatively positive in its predictions for next year’s media market (see Media Revenue & Inflation Forecasts From Optimedia). Following this, confidence in media shares seemed good yesterday, and many stocks saw increases in price. These included Carlton, whose upbeat attitude in the face of tough end of year results (see… Continue reading Sharewatch
Anglo-Dutch publishing group, Reed Elsevier, today restated that it is on track to deliver double digital adjusted earnings per share growth this year, despite the deterioration in global economic conditions. Business to business publishing, particularly in the technology sectors, has been badly affected by the economic downturn; the Science & Medical, Legal and Education markets… Continue reading Reed Elsevier On Target For Double-Digit Earnings, Despite Tough B2B Market
Amazon.com held on to its position as the top online advertiser for women during October. The site gained exposure among 2,543,000 female at-home internet users throughout the month and commanded 40.6% reach of the total UK internet universe. Freshstartloans.co.uk moved in to fifth position after an absence in September. The site was visited by 1,869,000… Continue reading New Media Round-Up
With adspend expected to fall by around 2% in 2002 and a tough 2001 already experienced, the outlook for advertising agencies is ‘at best lacklustre’, according to a report from ABN Amro released this morning. The broker is expecting ad spend to decline by 1.9% next year, with marketing services growth coming in at around… Continue reading Pressure On Ad Agencies Expected In 2002, Say ABN Amro Analysts
BMP DDB chairman Chris Powell has today called on the Government to ban all tobacco advertising saying that it is bringing the industry into disrepute.In a speech to MPs and peers at the All Party Parliamentary Group on smoking in the Houses of Parliament today, Powell was expected to say that tobacco advertising legitimises smoking… Continue reading BMP DDB Chairman Calls For Tobacco Ad Ban
The country by country breakdown of Zenith Media’s latest set of global advertising forecasts shows an optimistic outlook for the European ad market going into 2002. Global continental forecasts, published on MediaTel Insight yesterday (see Global Advertising Forecasts From Zenith Offer Some Hope To Industry), show that whilst in constant prices growth next year will… Continue reading Zenith’s European Ad Forecasts Paint Optimistic Picture
Reaching a young male audience is not always an easy task for advertisers, especially now that lads mag fever is in decline. Sports websites, whose audience, according to NetValue, is made up of around 70% male visitors, could therefore be an attractive option for advertisers seeking male eyeballs, with major player rivals.net, for example, turning… Continue reading Feature: Sports Websites
