NTL is planning to rent space on its broadband access network to rival companies in a bid to clear its mounting debt burden.The move will see NTL offer a wholesale broadband product to other internet service providers (ISPs) alongside its own branded service. A spokesperson for NTL today confirmed that the company is holding talks… Continue reading NTL To Offer Wholesale Broadband
Media communications and market research company, Aegis Group, announced today that it has acquired two US interactive media agencies, San Francisco-based Lot 21 and Framingham, Massachusetts-based Vizium. The two companies will be integrated into Aegis’ existing interactive media business, Carat Interactive. Aegis is paying approximately £1.85 million for the two businesses – £1.4 million for… Continue reading Aegis Acquires US Interactive Agencies
Despite the lure of more channels and better quality digital TV has been relatively slow in getting off the ground. With the Government’s deadline for the analogue switch off looming, Denise Turner, director of insight & effectiveness at the Media Planning Group looks at what the future holds for digital TV.It’s not been a great… Continue reading Fulfilling The Digital Vision
Italian advertising spend dropped by 13.2% in November 2001, according to the latest figures from ACNielsen, compiled by analysts at ABN Amro, who had themselves predicted a decline of 14.5%. Newspapers were the hardest hit medium, falling by 19.7%, although this is much better than the 30.2% decline the broker had forecast. Magazines, on the… Continue reading Italian Ad Market Drops 13% In November
European advertisers and marketers are more upbeat about the economic prospects for 2002 than are consumers, according to a survey from agency network OMD Europe released this month. Just 5% of marketers intend to cut their budgets this year, whilst a third of the 500 working consumers questioned, said that they will be reigning in… Continue reading European Advertisers Confident On 2002 Budgets
Internet shopping services were used by almost 33 million Europeans during the month leading up to Christmas, according to new research from Jupiter MMXI. With 9 million at home users, the UK was behind only Germany’s 10 million in terms of online retail site usage, representing an increase of over 40% year on year.Patricia Lueer,… Continue reading Internet Shopping Enjoys Christmas Boom
The ITC has upheld complaints against ITV1’s The Frank Skinner Show for containing “graphic sexual language” but has defended the show’s “edgy and provocative nature.”The ITC received a total of 40 complaints from viewers offended by an episode of the Frank Skinner Show that was shown last November. 27 viewers objected to an interview with… Continue reading ITC Condemns Graphic Sexual Language
Week on week analysis of the media market shows that the best performances came from Smartlogik and UBC Media. The former saw shares rise 25% week on week to close at 2˝p, while the latter saw stock climb 19.64% to finish at 33˝p, an increase of 5˝p on the week before.Reed, which was rumoured to… Continue reading Sharewatch
Media communications and market research company, Aegis Group, this morning announced that it has acquired an interest in a joint venture with Japanese agency Chuo Senko – a mid-sized Japanese agency network. Chuo Senko recently set up its own media buying business called Chusen Media K.K. Aegis has taken a 49% stake in this and… Continue reading Aegis Builds Presence In Key Japanese Market
The Chrysalis Group has unveiled a new corporate logo designed to reflect its core values and unify its portfolio of brands.The group’s marketing director, Steve Parkinson, said: “We needed to find a consistent approach to our identity. The group now has four divisions and we have come a long way since the last logo was… Continue reading Chrysalis Unveils New Corporate Logo
