More Industry News articles

The country by country breakdown of Zenith Media’s latest set of global advertising forecasts shows an optimistic outlook for the European ad market going into 2002. Global continental forecasts, published on MediaTel Insight yesterday (see Global Advertising Forecasts From Zenith Offer Some Hope To Industry), show that whilst in constant prices growth next year will… Continue reading Zenith’s European Ad Forecasts Paint Optimistic Picture

Reaching a young male audience is not always an easy task for advertisers, especially now that lads mag fever is in decline. Sports websites, whose audience, according to NetValue, is made up of around 70% male visitors, could therefore be an attractive option for advertisers seeking male eyeballs, with major player rivals.net, for example, turning… Continue reading Feature: Sports Websites

The best performance in yesterday’s media market came from Carlton, which saw shares rise 4.65% to finish at £2.25, after releasing stronger than forecast full year figures and announcing a more aggressive target for cost cuts (see Carlton Losses Mount As More Jobs Go).Granada, which released its end of year results last week revealing losses… Continue reading Sharewatch

BT has had a number of complaints against advertising of its Anytime service upheld by the ASA. Complainants were unhappy with the fact that despite advertising that suggested customers could surf the internet as much as you liked for a fixed price, there were restrictions on the offer and heavy users were penalised.Objections were made… Continue reading ASA Questions BT’s “Anytime” Claims

Chime Communications, owner of advertising agency HHCL and financial PR firm Bell Pottinger, has made a gloomy assessment of the current market situation, but is confident of its own future in the light of a recent cost-cutting drive.“Whilst we can see no improvement in market conditions at the moment, we believe that Chime is well… Continue reading Chime Strikes Glum Note On Market Conditions

UK advertising and public relations group, Chime Communications, has this morning restated its expectation that the advertising market conditions will not improve until well into 2002, adding that trading in the second half of this year will be broadly in line with the same period last year. Chime described the performance of its advertising businesses… Continue reading No Upturn Until 2002 Says Chime, But Double-Digit Earnings Expected

Regional newspaper group Johnston Press has acquired travel publishing company, Days Out UK and plans to integrate the business into its regional newspaper and online publishing activities.The acquisition will give Johnston Press access to the travel publisher’s database of UK visitor attractions and special events as well as its principle publication, Days Out UK. Based… Continue reading Johnston Press Acquires Travel Publisher

ITV Digital’s future is likely to involve partnerships, according to Carlton Communications chief executive Gerry Murphy, but to what extent they will be with rival BSkyB is still not clear. At the release of Carlton’s full year results yesterday (see Carlton Losses Mount As More Jobs Go), Murphy spoke of the Government’s digital action plan… Continue reading ITV Digital Looks To Future Partnerships

ITV Digital’s future is likely to involve partnerships, according to Carlton chief executive Gerry Murphy, but to what extent they will be with rival BSkyB is still not clear.At the release of Carlton’s full year results yesterday (see Carlton Losses Mount As More Jobs Go), Murphy spoke of the Government’s digital action plan as “encouraging”… Continue reading ITV Digital May Form Partnerships

Regional newspaper publisher, Johnston Press, has announced the purchase of Days Out UK, a travel database and guidebook publishing company. Days Out manages a database of UK visitor attractions and special events which will provide a valuable complement to Johnston’s regional newspaper and on-line publishing activities, the company says. Its principal publication is Days Out… Continue reading Johnston Press Acquires Events Database Company