In this week’s Media and Marketing podcast, host John Reynolds speaks with Sarah Douglas, CEO of ad agency AMV BBDO, and Zaid Al-Zaidy, CEO of indy creative agency Above+Beyond.
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Digital audio provides a huge opportunity for brands, now more so than ever, writes Charlotte Taylor
Key figures from the audio world to discuss how they have dealt with the crisis – and what they think is next for radio, streaming, podcasts and voice technology
Sonic branding agency amp has seen Mastercard top its annual audio brand rankings in 2020, while last year’s winner, McDonalds, has been knocked out of the top five.
To celebrate The Future of Audio, we asked experts to nominate their favourite audio ads (which of course, they had nothing to do with…)
As the pandemic takes its toll, Mediatel assembled agency bosses to discuss its immediate and long-term effects on the advertising and media markets.
Being the market leader doesn’t guarantee continued success over time and the latest data shows just how tricky it is to hold onto that position in the world of voice assistants.
Indy media agency The Kite Factory has promoted its client service director James Smith to UK managing director after nine years with the business.
Radiocentre, the industry body for commercial radio, has launched a new advertising campaign to encourage advertisers to continue investing in the medium, despite the challenges of the COVID-19 pandemic.
Four out of five marketers from major global brands say they are deferring planned campaigns as a result of the Coronavirus crisis, according to new research conducted last week by the World Federation of Advertisers.