Despite past concerns, Freesheets today have a lot going for them argues Tim Carr, director and head of international at adconnection. They travel far and wide, attract new – and multiple – readers, and with the right online offering can lead people towards workable ‘freemium’ content…
Trinity Mirror today announced the appointment of Sue Douglas as publishing director and Rupert Howell as chairman of Sunday Brands, a wholly owned subsidiary of Trinity Mirror, with responsibility for The Sunday People and a host of regional titles.
Global Radio has announced the appointment James Hickman, former product development director of The Perform Group, as its new director of digital.
Celebrated football broadcasters Danny Baker and Danny Kelly have agreed to reform their on-off broadcasting partnership to front a lively football show for BT Sport.
In addition to key Shazam features such as unlimited tagging, the Windows Phone 8 app will allow users to purchase tracks from Xbox music and track local activity.
Decipher’s MediaBug report has revealed that in homes in which both a Smart TV and VOD enabled set top box are present, almost three quarters choose to access catch up TV through their set top box.
A new study commissioned by lekiosk found that almost half of Brits prefer to consume digital magazines that are exact replicas of their print counterparts, with tablet devices driving the consumption of digital editions.
Since the middle of April Britain’s Got Talent has been rallying up viewers in a hyperbole of flashing lights and an unjustified sense of occasion, so it’s no wonder then that the semi-finals littered over the weekend brought in impressive audiences for ITV.
Motorola’s electronic tattoo – or ‘biostamp’ – is attached to the skin and features an antenna and a handful of sensors to offer high security and ultra-fast authentication with personal devices.
If advertisers find the hard work of getting the right celebrity and the right script for an ad too much, then the result will be a lazy, counter-productive mess, says Dominic Mills. So which two high profile actors have been lured into the latest car-crash ads?
