Ben Martin, communications planner, Telegraph Media Group, on why those listening to Byron Sharp might just be a little like Brad Pitt…
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Enreach’s Petteri Vainikka pens the first in a series of articles on Exchange Wire’s Ad Trading Summit, discussing views on display automation, prerequisites for branding money to enter display, and the displacement of the almighty CTR as display’s dominant performance metric…
The drama came thick and fast last night as the main broadcasters seemingly tried to welcome back anyone they might have alienated in the last three weeks. Dramas don’t come much heavier than Blackout (BBC One, 9pm), a psychological thriller set in a grim, dank city up North.
Latest research from YouGov’s Mobile Wallet tracking study reveals that awareness of “contactless technology” in mobile payments continues to increase…
A study released by GroupM this morning have estimated that despite an overall rise in advertising spend in the UK, television and radio ad revenue is set to fall by around £350 million this year.
Greg Grimmer says ensuring creative and media are linked is an absolute necessity – one working without the other is a surefire shortcut to failure…
There was simply no escaping sporting coverage this weekend. Wimbledon supplied a number of dramatic twists and turns and Euro 2012 finally bowed out, as Spain once again ran off with the trophy. The real victory, however, belonged to the BBC.
Simon Andrews, founder of the full service mobile agency addictive!, on why we should all raise a glass to Apple’s iPhone…
Steve Smith, head of thought leadership at Starcom MediaVest Group, wonders whether Apple has a major role to play in the television market?
Following the announcement that Rupert Murdoch will be splitting News Corporation in two, the Wall Street Journal is set to be re-branded as WSJ.