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Future say it wants to enter 2015 “a leaner, simpler business with a strategy that focuses on core competencies of content that connects its customers and clients.”
The findings of the neuroscience-based research conclude that the general industry view that it is the platform that drives behaviour, rather than the content, should be called into question.
A new wave of media brand extensions means more opportunities for advertisers, says Bauer Media’s advertising lead, Richard Dunmall.
MailOnline has announced the appointment of Anne Shooter in a new role overseeing the platform’s native advertising.
A merger between the Newspaper Society and the Newspaper Publishers’ Association today sees the formation of a new “united voice” for the UK’s £6 billion national, regional and local news media sectors.
In line with the increasingly grey weather, the latest ABC figures paint a relatively bland picture for national newspapers over the last month – with few titles recording any major increases or decreases in circulation.
Christmas appears to be turning us all into Pavlovian consumer drones – with this week’s winner coming out on top with a festive offer too good to refuse…
With the launch of the Press Recognition Panel this month, Raymond Snoddy notes that there seems to be a much greater appetite for regulating the press in the UK than protecting its freedoms.
In what was one of the highlights of Media Playground, Torin Douglas interviewed Ashley Highfield, the ex-BBC man now trying to turn a print business that started life in 1767 into a mobile-first operation.