Publishers must overcome a catalogue of issues to reveal full cross-platform audience data, a leading researcher has said.
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Over half of journalists, political insiders and business leaders believe that paywalls are the future of digital news, according to a YouGov study conducted on behalf of the London Press Club.
The ABC’s CEO is correct to believe that the auditor cannot waste time responding to every flash-in-the-pan and wacky fad coming out of Silicon Valley, but it is still vital someone is watching out for the Next Big Thing.
Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? In a new weekly feature on Newsline, we’ve partnered with Lumen Research to find out.
Forever Sports will be available to buy for £2 from Tuesday, and is to become the biggest new paid-for men’s magazine launch since 2004.
From holidays to insurance, newsbrands have always sold readers more than just news – but are The Times and The Sunday Times right to offer wealth management – and can they make it work? By Raymond Snoddy.
The emergence of Twitter has not been a nail in the coffin for newsbrands, says David Brennan – in fact, the whole is greater than the sum of the parts and the news eco-system has been greatly enhanced…
Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? In a new weekly feature on Newsline, we’ve partnered with Lumen Research to find out.
The Guardian and the ‘i‘ record small year-on-year increases in the latest ABC figures, as the Sun’s monthly figures slide -7.4%.
News UK’s Mike Darcey has criticised the Guardian for giving its content away for free online whilst upping print prices – but his views have been branded as out of touch with the spirit of “openness” that defines the digital age.