More Press articles

Only newspapers have the resources to tackle large-scale, technical and legally dangerous projects, writes Raymond Snoddy – so why do so many people think the future of news lies with the likes of Buzzfeed?

The editor-in-chief of MOJO and Kerrang! magazines, Phil Alexander, has also assumed responsibility for music monthly Q, extending his remit across Bauer Media’s music brands, it has been announced.

Future publishing is to sell its sports and craft portfolio to Immediate Media for a total consideration of up to £24 million. The move will see Future cut around 170 jobs in the UK and a further 40 in the US.

The National Readership Survey (NRS) has today released its latest figures combining both print and online readership – showing mixed fortunes for UK newsbrands.

The latest NRS national newspaper figures once again chart a steady decline in print, with no titles recording any growth in readership at all for the period April 2013 to March 2014.

The vice president of the European Magazine Marketing Association, a former managing editor of The Sun and a co-founder of Innocent smoothies amongst those to join the board.

Like it or not, native advertising is here to stay – so let’s learn to do it well, and in a way that serves the interests of publishers, journalists, advertisers and – above all else – readers and consumers. By Raymond Snoddy.

New research has revealed that the average ‘tap rate’ on an ad served within a newsbrand’s tablet app is 0.79%, up to 40 times greater than the average online display click-through rate.

Despite television’s dominance, press and radio were found to be the next best at generating sales.

We have to try anything to make publishing pay – except putting the bean counters in charge, says Ed Owen, editor of the Global Academy of Digital Marketing.