Well for starters, Project Canvas’ backers – ITV, BBC, BT, Five, Channel 4 and TalkTalk – insist the internet TV service will be ready for launch later this year.
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Yesterday’s invite-only ‘The Internet comes to TV – How will viewers find my content?’ event, hosted by MediaTel Group and Rovi, saw a room full of top industry executives excitedly discussing the prospects of digital television.
Raymond Snoddy returns from this morning’s ‘The internet comes to TV’ seminar and says “more television and video on ever more devices has got to be a good thing. Hasn’t it?”
You Tube is likely to be the first international TV channel, Adam Pace, head of digital buying at OPera, told delegates at MediaTel Group’s sold-out Future of Online seminar last Friday…
Agencies are “missing a trick” with social media and should be using it to move into PR and CRM, according to OPera’s head of digital buying, Adam Pace.
This week’s launch of new online planning system UKOM represents the “end of the beginning” for getting online accepted by brand advertisers, according to panellists at last Friday’s MediaTel Group seminar on the Future of Online.
MediaTel Group’s Year Ahead 2010 event, held yesterday in central London, proved to be a great success for a second year running.
MediaTel Group’s Media Playground will return in June 2010, showcasing new technologies available in the media industry and explaining how these innovations are changing the face of advertising.
Ian Bramley, senior director at Ipsos MediaCT, took to the stage to discuss the challenges for mobile internet compared to pc-based “fixed web” access at MediaTel Group’s ‘Future of Mobile’ seminar in London yesterday.
The mobile world has been immersed in apps, all 110,000 of them to be precise. But are they just a flash in the pan or are they here to stay? And if they are in it for the long haul, will they take away from users’ online mobile browser experience?