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US network and spot television spending for the 2002 Winter Olympics will total approximately $700 million, up 11.6% on the $627 million grossed in the last Winter Olympics, according to data released by CMR yesterday. During the 1998 Winter Olympics in Nagano, network television grossed $480 million, while spot television totaled $147 million. In 2000,… Continue reading Winter Olympics US TV Revenue To Rise 12% On 2000’s Event

Video on demand (VOD) services could prove to be pivotal in the fortunes of cable companies in 2002 and 2003, with many operators relying on VOD revenues to enable them to reach their forecasts. According to Jack Myers’ analysis of the state of the cable industry in the US, it is the delivery and marketing… Continue reading Timing Video On Demand Launches Could Be Crucial For Cable Companies, Says Myers

According to the Digital Home Entertainment Survey, a recent report from the Yankee Group, 30% of US consumers are likely to purchase an advanced cable set top box (STB) through the retail channel, provided the cost did not exceed $350. It is thought that set top box purchase, as opposed to renting which is common… Continue reading Retail Set Top Box Market May Be Viable, Says Yankee Group

RevenueITV’s annus horribilis is clear to see when looking at ITV1’s revenue figures for the year. Down over £200m or 13.5% year on year to £1.7bn , the lowest point of all came in June, with a drop of 24% in revenues year on year. The only ray of hope came at the very end… Continue reading Annual TV Market Round-Up – 2001

The substantial deployment on internet video on demand (VOD) services in the US will not occur until 2005, according to report released this month by GartnerG2. Web-based video on demand is very much being hyped as the next major development in broadband entertainment services in the US. Nevertheless, GartnerG2 predicts that its success is a… Continue reading Internet Video On Demand Success A Long Way Off, Says GartnerG2

There has been much talk in the advertising community recently about the threat to television advertising revenues from personal video recorder (PVR) technologies, such as Tivo. These digital recorders are able to hold large of amounts of programming on hard disk and can ‘learn’ which types of programme the viewer would like to have recorded.… Continue reading Insight Analysis: Should Advertisers Fear Digital Video Recorders?

Shares in satellite broadcaster BSkyB fell heavily yesterday to close trading down 45½p, or 6.3%, at 673p. The heavy trading was prompted by reports that the company’s interim financial results, which are released next Friday, may show a declining rate of subscriber growth, along with a heavy write-off on Sky’s investment in Premiere, the pay-TV… Continue reading Sky Shares Plummet Despite Forecasts Of ‘Solid’ Interims Next Week

Last year was a record year for television viewing in France, although advertising revenues finished the year down, according to an annual survey conducted by Syndicat National De La Publicité Télévisée (SNPTV). The report shows that the average adult over 15 years in France watched 3h 29mins per day – 5 minutes more than last… Continue reading French TV Viewing Hits Record Year In 2001

RevenueYear on year analysis shows that TV revenue across all terrestrial and non-terrestrial commercial channels fell by 6.5% year on year during December 2001. Channel 5 and GMTV were the worst affected with revenues dropping 16.9% and 9.8% respectively in an analysis against the same period in 2000. ITV1 saw the least significant year on… Continue reading TV Market Round-Up – December 2001

Programmes After a fairly lack-lustre start Pop Idol is beginning to gain momentum, with audiences regularly topping the 7 million mark. As the field gets whittled down the final victor, and Gareth edges closer to unjustly beating the more talented Will or Darius, the programme’s highest viewing figure during December was 7.91 million.The return after… Continue reading TV Viewing Round Up – December 2001