Poor returns from walled-garden interactive television (iTV) are disappointing the UK’s finance firms that have used the platform to deliver their services to consumers, according to Big Banks Dominate iDTV – a new report from Forrester Research. The report forecasts that the number of iTV users will grow from the current 11 million adults to… Continue reading iTV Users To Reach 21 Million By 2004, But Users Not Ready For TV Banking, Says Forrester
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Interactive television (iTV) represents the point at which the TV ceases to be just a TV. Interactivity promises a two-way relationship with television programmes; access to the internet; the opportunity to browse and buy goods and services from the sofa via the screen, as well as a host of quizzes, news material and programme-related editorial… Continue reading Insight Analysis: The Struggle For Interactive Television
The video streaming market in western Europe is forecast to grow in the next five years, from around US$25 million in 2001 to nearly US$200 million in 2006, according to Video Streaming for Enterprises: forecast revenues for service providers, a new report published by Analysys. Thanks largely to extensive business applications, for corporate communications, training… Continue reading Corporate Opportunities Will Drive Video Streaming, Says Analysys
Yet another survey has found that there is much consumer confusion over interactive television and what it can offer. A new report from Cahners In-Stat/MDR says that whilst the iTV market is now beginning to take shape, the greatest obstacle to growth is a broad misunderstanding of what the platform actually is. This was also… Continue reading Interactive TV ‘Poised For Growth’ Despite Shaky Start
Over a quarter of all European households will have DVD by the end of 2003, according to a report by Screen Digest. Take up of DVD is growing at such a rate that 28% of households are forecast to have adopted DVD within the next three years. DVD usage has grown at a far greater… Continue reading 28% Of European Households Will Have DVD By 2003, Says Screen Digest
BSkyB is expected to lead the way in terms of the number of digital television (DTV) subscriber homes until at least 2010, according to the latest forecasts from Merrill Lynch. The total number of digital TV homes in the UK is predicted to rise from 11.5 million this year to 24.3 million by 2010. By… Continue reading BSkyB Will Lead DTV Market Until 2010, But Cable Growth Is Higher
The UK currently leads Europe in the uptake of digital television, with a penetration of 35% at the beginning of this year, according to a new report on the platform from GartnerG2. Digital TV penetration in the UK rose from 27% last year to 35% and is forecast by Gartner to reach 40% by the… Continue reading UK Interactive TV Penetration To Reach 40% By 2003, Says GartnerG2
Research by Screen Digest forecasts that by 2005 26m households worldwide will be using video on demand (VoD) services across the world. Predictablty, the USA will lead the pack when it comes to VoD usage, with a penetration expected to have reached 22% of households by 2005. By 2005, Screen Digest forecasts that the UK… Continue reading 26 Million Will Have Video On Demand By 2006, Says Screen Digest
US cable subscribers numbered 69 million as of June 2001, up about 1.9% from the 67.7 million customers reported in June 2000, the Federal Communications Commission (FCC) said in its annual report on US multichannel competition, released this week. Combined cable and non-cable multichannel video programme distributor (MVPDs) subs increased to 88.3 million households as… Continue reading Digital Satellite Subscriber Growth Outstrips Cable In The US
Total viewing to UK television fell last year for the first time since 1994, according to a new report from Carat, the media buying agency of Aegis Group. The report shows that average viewing per household fell to 213 minutes per day in 2001, down from 216 minutes a year earlier. The downward trend is… Continue reading 2001 UK TV Viewing Fell For First Time Since 1994, Says Carat Report