SoapsCoronation Street is still the top rated soap opera programme for the three months from July to September 1995. The most popular episode was Wednesday of w/e 1st October which was watched by 16.4 million. Coronation Street has thirteen entries ahead of Eastenders’ highest placing for the Tuesday edition shown in the same week, which… Continue reading July-Sept 1995 Top Programmes
http://www.tcc.co.uk/TCC formerly known as The Children’s Channel has launched on the Internet. The launch was held in conjunction with the Cafe Internet last night and saw the stars of the children’s programme, Sweet Valley High, answer questions from around the country on the Internet.The TCC site, called 24-Seven, has a bright energetic feel with in-yer-face… Continue reading TCC – Net Site Of The Week
TV RevenueCombined ITV/C4 revenue for September, according to agency estimates, came in at £180.57m, an increase of 5.2% on last year, the highest figure taken this year apart from May, when total revenue came in at £183.115m. The ITV/C4 split was 78:22, with revenues being £141.44m and £39.13m respectively.Among the contractors, Carlton had its lowest… Continue reading Television Round-Up – September
The first joint conference held by the Incorporated Society of British Advertisers (ISBA) and the Institute of Practitioners in Advertising (IPA) is to be held in London on 9 November.The 1995 Client Agency Conference will include a keynote speech from Dick Johnson, Director of Corporate Affairs at Procter & Gamble. Other speakers include Ron Leagas,… Continue reading First IPA/ISBA Joint Conference – Details
The National Watch Fellowship is to launch a new quarterly magazine at the end of October aimed at members of Neighbourhood Watch schemes.Neighbourhood is to be a subscription based title published by Neighbourhood publishing but will initially be distributed free to the co-ordinators of the watch schemes and will have an initial print run of… Continue reading New Magazine For Neighbourhood Watch
National Newspapers must give better deals to long-term advertisers, offer added value and work together to create a “RAB-style” joint marketing initiative, otherwise the forecast rate of press ad inflation of up to 10% will be unacceptable to many advertisers. The warning comes from CIA Medianetwork, who have announced a way to beat national press… Continue reading Press Inflation Up 10% For 1996
The Mirror Group yesterday bought 2.4 million Scottish Television shares – bringing its total stake in the group back up to 19.93% – in line with Government’s ownership rules.The Mirror Group’s stake fell to just over 16% last month when cable and satellite group Flextech transferred its 20% holding in HTV to STV, making it… Continue reading Mirror Group Rebuilds STV Stake
November 1st will see the launch of Playboy TV which will broadcast from 12.00 am to 4.00 am nightly on satellite and via local cable operators. It will be a premium a la carte service available in the UK by subscription only.Regular programmes include giving viewers fresh ideas of how to pep up their sex… Continue reading Satellite Sex Coming Soon
Westminster Press is to launch a new marketing campaign over the next two years, underpinned by the readership survey it is carrying out which covers all of its titles. Targeted at media planners and buyers throughout the UK, the campaign aims to increase the group’s share of national advertising revenue. It includes an NOP linked… Continue reading Westminster Press In Marketing Drive
According to Rajar Quarter 3 the most improved year on year performance amongst London Commercial radio stations came from Kiss 100 FM, with a weekly reach up 201,000 to 1,016,000 listeners – the station’s weekly share rose by 2% to 10% of adults 15+Capital Radio’s FM and AM partnership maintained their positions as most listened… Continue reading Most Improved – Kiss 100FM
