The broadcaster maintained full-year guidance after the FIFA Men’s World Cup boost advertising, although less healthy foods regulation cut revenue by £20m.

The Sky-ITV merger review isn’t really a competition question. It’s a test of whether Britain’s regulator can build conditions that work.

The sale of ITV Media & Entertainment to Sky could bring the independent broadcaster into an existing, more connected advertiser ecosystem, writes Goodstuff’s head of broadcast.

Zee Entertainment’s Parul Goel on doubling the business in Europe, the micro-drama opportunity and why partnerships are the key to scale

The acquisition brings together the two companies’ broadcasting, streaming and advertising businesses, creating what both parties describe as a “commercial streaming champion”.

SMEs can now reach streaming TV audiences from ITV, Sky and Channel 4 through one self-service advertising platform.

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Full report available at: Mediatel Connected > AV > Television > Programme Viewing Data > Top Programmes Report

Welcome to the Brief, The Media Leader’s round-up of media news.