What are media agencies telling the next generation of strategists?

The media industry is in a powerful position to champion diversity and inclusion. But it’s important to move beyond mentoring and into sponsorship.

This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.

Kirya Francis talks to The Media Leader about the challenges and the rewards of working as chief diversity officer for Omnicom’s Advertising Collective. 

Creating a TV market duopoly will weaken advertisers’ trading stances and the output of our marketing efforts, writes BT’s media manager.

Sajeeda Merali tells The Media Leader about her forward-looking vision.

ITV, Channel 4 and Sky plan to collaborate much more to “take the fight to digital”, a TV industry conference has heard.

“Nielsen can’t grow new future products without diverting resources away from their highly profitable legacy ones; but to remain relevant they must do just that. Perhaps a PE firm is the best bet for Nielsen after all.”

Representation of people from non-white backgrounds employed in agencies increased year-on-year according to latest figures from the IPA.

When you start to build a currency, you’re not doing it for the short-term. It must be enduring and stand the test of time, warns Professor Karen Nelson-Field.