Digital trading in J-ET marks a new era for UK audio by bridging the gap between linear and digital trading in a unified ecosystem.
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The Bauer Media Advertising MD asked advertisers to take social media’s impact on mental health seriously by putting their wallets where their heart is.
AudioXi Moment offers advertisers access to highly targeted audio and in-app inventory based on in the moment insights so listeners can be reached based on mood, mindset and behaviour.
Taylor Swift chose to promote her new album on five UK radio stations. For a star who could have chosen any means, why choose radio?
Bauer Media Advertising’s Simon Kilby predicts how AI will support some key media trends over the next five years.
The media owner has donated £100k of DOOH space for the Designs4Change competition.
15-24-year-olds are overindexing on decades stations relative to their overall radio listening.
Commercial radio extended its share of total listening to record highs, with Global leading the way. Digital listening continues to drive growth.
Charlie Brookes also discusses combining audio and publishing inventory and other ambitions for AudioXi.
The Compass scheme is designed to spotlight black-owned businesses by providing OOH advertising space.