After a tough April for commercial terrestrial channels, May witnessed a much stronger performance.
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There was no avoiding the scores of programmes dedicated to our monarch’s birthday, with The Queen’s 90th Birthday Celebration on ITV proving to be most popular in May.
After going online-only, the Independent recorded a healthy increase in traffic back in April, but just one month on it looks like the title is in trouble already.
The Daily Telegraph and the Guardian record small declines, while the rest of the quality daily market maintains its growth for the third consecutive month – plus more from the London and Sunday markets.
Since moving entirely online, The Independent has attracted more than 200,000 extra unique browsers – taking the total daily figure to almost 3.3 million.
A host of solid month on month growth figures should be turning heads, with the Times, i newspaper and the Observer leading the charge.
A total of 46,533,000 people accessed the internet throughout the month.
April was a tough month for the terrestrial channels, who all saw revenue fall compared to last year.
After a rather static February, March was a solid month for commercial terrestrial channels – all were up, with some substantially.
The Sun recorded an impressive 10.2% increase in its web traffic in March, equating to an extra 208,000 visitors a day.