Despite the looming US Presidential election and snowballing post-Brexit coverage, almost all online news sites recorded declines in traffic in September.
More Data Analysis articles
Despite unprecedented world events, the national newspaper market failed to record many gains throughout September.
Cold Feet, Strictly Come Dancing and Sam Allardyce’s cameo appearance as England manager all topped the TV ratings chart in September.
Unsurprisingly, the BBC’s coverage of the Rio Olympics dominated August’s top programmes list.
As expected of the quieter summer months, August witnessed a host of revenue declines in the commercial TV market, with one exception.
A tough month across the board, with each total market sector posting year on year falls in circulation
ABC online newspapers – Aug 2016 Site August 16 daily average unique browsers July 16 daily average unique browsers Actual change % change MailOnline 15,228,325 14,878,000 350,325 2.35 Trinity Mirror Group – Digital 8,729,512 8,776,553 -47,041 -0.54 theguardian.com 8,352,910 9,594,927 -1,242,017 -12.94 Mirror Group Nationals 5,262,564 5,274,596 -12,032 -0.23 Telegraph 4,769,878 5,193,068 -423,190 -8.15 Trinity… Continue reading ABC Online – August 2016
The latest ABC regional newspaper results, covering the January – June 2016 period, reveal a general decline for the top end of the market.
Following a strong month which played host to the EU Referendum and a number of sporting events, July was a quieter month for commercial TV channels.
Brexit has a strong impact on newsbrand readership for the July 2015 – June 2016 period – with mobile viewing a clear driver for growth.