More Digital articles

The Open Web is getting smaller, despite what we were told. The smartest advertisers will work out how to use the best parts. 

Ocean Outdoor has received “interest and conditional offers” about a potential sale while revenue recovers with a 44% surge.

We will never ‘solve’ attention, or advertising. But we can learn more by acting in the world than by merely observing it. 

The Bill’s remit must be narrowed if it is to have a profound, long-lasting impact. Otherwise it risks helping no one.

What connects Jimmy Carr, Joe Rogan, the British Government, Facebook and Netflix?

The picture is more complex than people simply swapping live, linear TV for on-demand and streaming services. Both offerings can co-exist.

Innovid, the connected TV ad delivery and measurement company, is buying rival platform TVSquared in a cash and stock deal.

It’s long overdue to bring Netflix and Amazon into line with Ofcom. This may lead to subscription hikes, but it’s literally a price worth paying.

Week in Media: Amazon’s advertising is growing quicker than Google and Facebook and shows no signs of slowing down soon, writes the editor.

Planning for brand activations in the virtual worlds of the future requires better use cases and a more vivid imagination.