Reddit’s North America senior managing director joins Jack Benjamin to discuss the future of the platform, its usefulness to advertisers attempting to reach niche communities and whether changes made to please advertisers risk alienating its existing user base.
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A quarter of music on streaming services did not get played at all in 2023, according to a new report. Do these findings detract from audio advertising as a proposition?
Deal takes Leeds-based OOH media owner 75Media’s inventory to over 500 sites.
The UK operation will be headed by former Index Exchange senior director Sara Vincent.
Cass Naylor returns to the podcast alongside host Omar Oakes and reporters Ella Sagar and Jack Benjamin to review the past week’s news in media and advertising.
Brands must experiment, take risks and make room for adaptive marketing, instead of replicating each other’s strategies, Aliya Rafiq Vaz argues.
Q4 2023 net increase represented 11th consecutive quarter of growth, according to the IPA’s latest update.
The ChatGPT developer announced a policy for how it is approaching the moderation of AI-created election-related content – an especially challenging issue now that it has launched a GPT marketplace.
BlowUp Media’s UK sales director talks about his first job in defence exhibitions and having flexibility in decision-making.
Host Jack Benjamin and Havas Media Group chief data and product officer Laura Kell talk about the relaunch of Converged, life after cookies, data privacy and what she thinks of the current media agency model.