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Blyk has announced that its UK CEO Shaun Gregory is stepping down and will be replaced by the free mobile network’s current co-founder and executive director, Antti Ohrling.Gregory’s departure, which is thought to be due to personal reasons, comes as the company plans a organisation restructure and adds an extra €40 million in funding to… Continue reading Shaun Gregory steps down as Blyk’s CEO

British consumers pay more attention to print ads rather than online ads, according to Deloitte’s new Media Democracy survey into the media consumption habits of Brits aged between 16 and 74. The study found that 59% of consumers pay the greatest attention to print ads in magazines, while 56% pay more attention to ads in… Continue reading Consumers pay more attention to print ads than online ads

Weekly classified car magazine Exchange & Mart is set to close the doors on its print publication next month to concentrate on its online site, exchangeandmart.co.uk.The closure could result in up to 80 redundancies at regional publisher Newsquest, which bought the title in 2005 from United Business Media as part of a £50.25 million deal… Continue reading Exchange & Mart migrates to digital-only format

US internet users viewed 12.7 billion online videos during November, representing a year on year increase of 34%, according to a new report from comScore. Google sites again ranked as the top US video property, with nearly 5.1 billion videos viewed (representing a 40% share of all videos viewed) in November, with YouTube.com accounting for… Continue reading American online video viewing rises

ITV is set to substantially cut the carrying value of its Friends Reunited website in a year-end review of past acquisitions.The review, which will be carried out by ITV’s chief operating officer John Cresswell, is thought to be likely to slash Friends Reunited’s value to below the £175 million the broadcaster paid for it in… Continue reading ITV to cut value of Friends Reunited site

The US market research firm eMarketer has released a new report outlining its key predictions for 2009, predicting that the internet will be a buyers’ market this year. According to eMarketer, US marketers will continue to stretch their budgets by making use of cost-efficient online ad placements. Besides the internet’s accountability and targeting, which permit… Continue reading Internet to be a buyers’ market in 2009

Virgin Media has today unveiled its Samuel L Jackson fronted ad campaign for its 50Mb ultrafast broadband service.A 20 second TV ad will air from tomorrow with its first high profile slot on ITV1 during the FA Cup Third Round match between Liverpool and Preston.The ad showcases the light running through Virgin Media’s fibre optic… Continue reading Virgin Media unveils ad campaign for 50mb broadband

Internet users across the UK have an average of 17 friends who they first met online – rising to 25 friends for men under 25, according to new research from TNS.The Digital World, Digital Life study found that although younger age groups have more online friends it is the older web users who actually have… Continue reading Brits making new friends online

The US presidential elections last month triggered a drive in traffic to quality news websites in the US – with Times Online and Independent.co.uk up more than 5% month on month and guardian.co.uk topping 26 million unique users for the first time, according to the latest data from ABCe.In November, Times Online saw a 5.5%… Continue reading US election boosts UK newspaper websites

Global ad spend is expected to continue to decline throughout 2009, according to forecasts from major agency networks over the last month.ZenithOptimedia predicted a 0.2% overall decline in global adspend next year, though it expects Asia Pacific and Central & Eastern Europe to grow but at a slower rate.Developing markets will largely counterbalance the decline… Continue reading Global ad spend to decline in 2009