More Digital articles

ITV is set to substantially cut the carrying value of its Friends Reunited website in a year-end review of past acquisitions.The review, which will be carried out by ITV’s chief operating officer John Cresswell, is thought to be likely to slash Friends Reunited’s value to below the £175 million the broadcaster paid for it in… Continue reading ITV to cut value of Friends Reunited site

The US market research firm eMarketer has released a new report outlining its key predictions for 2009, predicting that the internet will be a buyers’ market this year. According to eMarketer, US marketers will continue to stretch their budgets by making use of cost-efficient online ad placements. Besides the internet’s accountability and targeting, which permit… Continue reading Internet to be a buyers’ market in 2009

Internet users across the UK have an average of 17 friends who they first met online – rising to 25 friends for men under 25, according to new research from TNS.The Digital World, Digital Life study found that although younger age groups have more online friends it is the older web users who actually have… Continue reading Brits making new friends online

Virgin Media has today unveiled its Samuel L Jackson fronted ad campaign for its 50Mb ultrafast broadband service.A 20 second TV ad will air from tomorrow with its first high profile slot on ITV1 during the FA Cup Third Round match between Liverpool and Preston.The ad showcases the light running through Virgin Media’s fibre optic… Continue reading Virgin Media unveils ad campaign for 50mb broadband

The NewsLine team would like to wish everyone a very Merry Christmas and a happy and prosperous New Year. We will be taking a break over the festive season, but will return on January 2 with the latest media news, comment and analysis.Early in the New Year we will bring you round-ups for 2008 from… Continue reading Merry Christmas

The US presidential elections last month triggered a drive in traffic to quality news websites in the US – with Times Online and Independent.co.uk up more than 5% month on month and guardian.co.uk topping 26 million unique users for the first time, according to the latest data from ABCe.In November, Times Online saw a 5.5%… Continue reading US election boosts UK newspaper websites

Global ad spend is expected to continue to decline throughout 2009, according to forecasts from major agency networks over the last month.ZenithOptimedia predicted a 0.2% overall decline in global adspend next year, though it expects Asia Pacific and Central & Eastern Europe to grow but at a slower rate.Developing markets will largely counterbalance the decline… Continue reading Global ad spend to decline in 2009

Project Kangaroo has offered to scrap plans to jointly sell catch-up and archive programmes to rival broadcasters in a bid to gain approval from the Competition Commission.In a new submission to the CC, the key players behind the joint broadband TV venture – BBC Worldwide, ITV and Channel 4 – argue that by scrapping plans… Continue reading Kangaroo makes changes to win CC approval

FilmOn has released a new video-on-demand service, which is expected to make viewing high definition streams of film and television as easy as downloading a song.New technology that overcomes many of the problems originally encountered by HD film and TV streaming, which is usually due to its large file size, has been established by the… Continue reading FilmOn unveils new HD download service

The BBC has launched a children’s version of its iPlayer to allow kids to watch popular BBC shows on-demand.CBBC’s iPlayer, which is has been designed for children aged between 6 and 12, gives kids the chance to view CBBC shows such as Blue Peter and MI High in a child-friendly environment, according to the corporation.Children… Continue reading BBC to launch kid’s iPlayer