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TV, Internet and Mobile usage in the US has continued to increase, according to Nielsen’s ‘A2/M2 Three Screen Report’. As of the third quarter this year, the average person in the US watched approximately 142 hours of TV in one month, while the average time a US home used a TV set during 2007-08 is… Continue reading TV usage in the US reaches an all-time high

From Q2 to Q3 2008, the number of Britons using mobile internet increased by 25% (from 5.8 to 7.3 million) compared to 3% for PC-based internet (34.3 to 35.3 million Britons), new research has found. The Nielsen Online research, Mobile Media View, examines how mobile internet is growing, the age of consumers using it and… Continue reading Increase in Britons using mobile internet

The BBC Trust has rejected plans to invest £68 million in a web-based local video service across the UK.The Trust said the proposal would not improve services enough to warrant “either the investment of licence fee funds or the negative impact on commercial media”.Sir Michael Lyons, chairman of the BBC Trust, said: “It is clear… Continue reading BBC Trust rejects local online video proposal

Kelly Waters has been appointed to the new role of web technology director across the IPC portfolio.Formerly head of web solutions for leading online and print publisher Reed Business Information, Waters will be responsible for the strategic and operational management of web technology capability across the business. He will manage the existing 50+ strong IPC… Continue reading Kelly Waters joins IPC as web technology director

US online advertising revenues reached almost $5.9 billion for the third quarter of 2008, up 11% compared with the same period last year, according to The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). The IAB Internet Advertising Revenue Report also shows that the Q3 2008 figures are 2% higher than the Q2 2008 results, and… Continue reading US online ad revenues reached almost $5.9 billion in Q3

Total UK ad spend will fall by 12% in 2009, according to a new report from Enders Analysis. The report also forecasts that UK newspaper advertising revenues will fall by 21% next year. Newspaper display ads will be down 22% in 2009 and classifieds down about 19%, said Enders Analysis. Growth will not return to… Continue reading UK ad spend to fall by 12% in 2009

Guardian.co.uk has become the first national newspaper website to attract 25 million unique users, according to data released by ABCe.All of the national newspaper websites audited by ABCe saw an increase in traffic, with four now boasting over 20 million users. Coverage of the US Presidential elections no doubt drove people online in increased numbers.Yet… Continue reading Guardian.co.uk breaks 25m mark

News Corporation’s Sky News and Times Online have launched a joint video project this week.The venture will see Sky News, who already provides videos for Times Online, share production duties with The Times and The Sunday Times.Some of the videos produced and branded by the two groups will also appear on the Sky News website,… Continue reading Sky and Times Online launch new video partnership

Over half (55%) of European internet users are now online every day, new research from the European Interactive Advertising Association (EIAA) has found.According to the research, three quarters (75%) are using the internet during their evenings and 51% of Europeans (up 13% from last year) are on the web at the weekends.Almost half (49%) of… Continue reading 55% of European internet users online every day

Over half (55%) of European internet users are now online every day, new research from the European Interactive Advertising Association (EIAA) has found. According to the research, three quarters (75%) are using the internet during their evenings and 51% of Europeans (up 13% from last year) are on the web at the weekends. Almost half… Continue reading 55% of European internet users online every day