Staff – MediaTel NewsLine MSN is to double the size of its sales team, marking the company’s largest ever increase in sales headcount following a year of record revenues.The expanded sales force will create 30 new jobs, with new positions being created in all areas of the team. Agency sales, client sales, pre-sales and field… Continue reading MSN Boosts Sales Team As Revenues Skyrocket
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Staff – MediaTel NewsLine Commercial radio broadcaster, UBC Media, has said that it expects to break even at an underlying level in the current year to 31 March as it unveiled plans for a £400,000 investment in a new service for downloading music via digital radio.The company said it will take a charge for the… Continue reading UBC To Offer Music Downloads Via Digital Radio
Staff – MediaTel NewsLine The future of digital TV will be put under the spotlight tomorrow, with MediaTel Group, in association with MediaGuardian, presenting a seminar on the topic, chaired by the BBC’s media correspondent, Torin Douglas, and featuring a panel of distinguished media commentators.Held at the Guardian Newsroom, the event will comprise a panel… Continue reading Digital TV Debate To Set The Agenda
Females made up 51.6% of the US online population in 2004, compared to 48.4% of male, and are predicted to rise by 2.3% to 52.6% by 2008, according to a report by analysts eMarketer. Cultural, societal and internet business trends are attributed to the female online dominance, with eMarketer forecasting the female majority to become… Continue reading Increasing Presence Of Women Online
More than one half of US broadband households receive an internet protection solution from their internet service providers (ISP), with currently only 11% paying for these services, according to Park Associates’ recent study Profiles of PC Usage. These security solutions, which could include anti virus, anti-spyware, anti-spam, pop-up blockers, and parental controls, could lead to… Continue reading 11% Of US Broadband Households Pay For Internet Protection
Voice-over-Internet-Protocol (VoIP) is beginning to attract more consumers, due to the decline in price according to leading research company, International Data Corporation (IDC), who predict 27 million users will have subscribed by 2009, an increase of 24 million from 3 million who currently subscribe. Though relatively small, analysts eMarketer reveal the VoIP market to be… Continue reading VoIP Gaining In Popularity
Online advertising expenditure in the UK topped £653.3 million in 2004, compared to £407.8 million in 2003. With an increase of 60% year on year and a record market share of 4.3%, online has overtaken radio’s share of 3.8% for the first time. According to new figures from the Interactive Advertising Bureau (IAB), PricewaterhouseCoopers LLP… Continue reading Online Adspend Overtakes Radio 2004
A record 50 million world broadband lines were added in 2004, bringing the total at the end of the year to 150.5 million, exceeding previous predictions from the broadband analysis company, Point Topic. A massive 26.5 million lines were added in the second half of 2004 alone, representing the biggest half year worldwide increase to… Continue reading Global Broadband Penetration Exceeds 2004 Forecasts
Advertising expenditure in the UK is expected to rise by 4.3% in 2005, with internet adspend predicted to be the single fastest growing medium, increasing more than 33% compared to 2004. The figures, published by the Advertising Association (AA) in its Advertising Forecast, are more optimistic than previous estimates which put total UK adspend for… Continue reading UK Adspend Forecast To Rise By 4.3% In 2005
Business travelers are doing more of their booking online, with 71% claiming to prefer booking online, a rise of 14 percentage points from 57% in 2003, according to new data from research firm Accenture. Those who prefer to book using an online travel agency, either on the phone or in person, has fallen to 24%… Continue reading 71% Of Business Travelers Book Online
