The online newspaper industry is predicted to enjoy strong gains over the next three years, with new research from US analyst, eMarketer, forecasting revenues to increase to $2.26 billion in 2008, up from $1.03 billion in 2004. The Online Publishing: Focus on Newspapers report claims that consumption of online news is rising, due to increasing… Continue reading Online Newspaper Industry Forecast To Enjoy Strong Gains
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European regulations surrounding the unbundling of local looped telephone networks is hampering the development of next-generation broadband networks, according to the Fibre-to-the-home (FTTH) Council of Europe. The FTTH claims that recent uncertainty over Euro-regulations has discouraged investment in high-speed networks, although representatives from telecoms regulatory bodies in the EC, UK, France and the Netherlands claimed… Continue reading Euro Regulations Could Restrict Broadband Growth
Online advertising networks account for one in five display ad buys, with advertising revenues for the medium predicted to rise to £57.1 million in 2005, up from the £41.7 million generated in 2004. According to a new report from internet marketing publisher, E-consultancy, online advertising networks will enjoy significant double-digit growth during 2005, as the… Continue reading Online Ad Networks Enjoy 20% Of Display Ad Buys
Widespread adoption of Voice over Internet Protocol (VoIP) depends on the availability of wireless VoIP handsets, with dual-mode cellular/WiFi handsets being the key driver to mass consumer adoption, according to In-Stat. The high-tech market research firm predicts that globally by 2009 over 66 million cellular/WiFi handsets will be in operation. In-Stat claims that technological advances… Continue reading VoIP Adoption Dependent On Handset Access
The concept of television is transforming beyond the traditional “box” in the sitting room, to a digital device that is available on mobile phones, accessible on PCs, available on-demand and at consumers convenience. In its latest US Digital TV report, analyst eMarketer predicts that by the end of this decade over half of all US… Continue reading The Changing Face Of TV
The global broadband market is forecast to pass the 190 million mark this year, and approach 440 million by the end of 2010, according to Informa Telecoms & Media. In the first edition of the Future Broadband Markets report, Informa predicts digital subscriber technology (DSL) to strengthen its lead over cable based subscriptions with an… Continue reading Global Broadband Market To Pass 190 Million In 2005
Online advertising expenditure is forecast to hit $18.9 billion by 2010, up 59% from $11.9 billion this year, according to the latest estimates from Jupiter Research. In its new report, US Advertising Forecast, 2005-2010, Jupiter projects spending on search to account for $7.5 billion by 2010, with marketers estimated to invest $4.5 billion on streaming… Continue reading Online Adspend To Hit $18.9 Billion By 2010
Broadband value added services for business users showed revenue growth of just over 60% during 2004, generating $3.7 billion by the end of the year, according to the latest estimates from Point-Topic. Value-added services are extremely important for service providers. As broadband tariffs become increasingly more competitive in price, value-added services are the most important… Continue reading Broadband Value-Added Services 60% Up In 2004
July continued on from June’s theme of adspend revision, with Universal McCann’s Bob Coen, predicting total US adspend for 2005 to be up 5.7% year on year, reaching $278.7 billion, down from his previous estimate of 6.4% (see McCann Revises 2005 Adspend Estimates). Speaking to MediaTel INSIGHT, the senior vice president and director of forecasting… Continue reading INSIGHTanalysis: Media Healthcheck – July 2005
The emergence of online bingo in internet gambling has tapped into extra revenue streams for the expanding market and brought more female gamers online. The latest analysis from online intelligence firm, Hitwise, shows that gambling sites as a whole attract 8% fewer visits from female internet users than average for all websites, with betting on… Continue reading Surge In Women”Soft-Gambling” Online
