Sir Richard Branson has said that he might consider buying back Virgin Radio, which he sold to Chris Evans in 1997. Branson was taking part in the Big Listen live debate on the future of commercial radio which took place last night. He said: “It’s certainly a possibility. It’s not something which we’re looking into… Continue reading Branson Could Buy Virgin Radio
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The BBC has published a new report on safeguarding its impartiality in the 21st century, together with extensive research on audience expectations and perceptions of impartiality.The report is the result of a project first commissioned by the BBC Board of Governors in conjunction with BBC management in November 2005 to identify the challenges and risks… Continue reading BBC Publishes Report On Impartiality
Pearson, owner of the Financial Times, is in discussions with General Electric, owner of NBC, about launching a counter bid for Dow Jones, currently subject to a takeover attempt by News Corporation. Reports in the trade press claim that Pearson is mulling over a partnership with General Electric owned channel CNBC to launch a rival… Continue reading Pearson Could Bid For Dow Jones
Worldwide internet advertising revenue will grow from $16.9 billion in 2006 to $31.3 billion in 2011 at a compound annual growth rate (CAGR) of 13.5%, according to a new report from IDC. IDC adds that internet advertising in the United States continues to be both a major business in the digital marketplace as well as… Continue reading Internet Ad Revenue To Reach $31.3 Billion
Proctor & Gamble has partnered with IPC Southbank’s fashion and beauty magazine Marie Claire to promote the company’s Aussie Haircare shampoo range.The deal sees the magazine running a series of in-magazine advertorials throughout the summer months, as well as an integrated online campaign at www.marieclaire.co.uk.The partnership also sees Aussie Haircare taking on-line display space in… Continue reading Marie Claire In Aussie Haircare Promotion
Digital switchover will leave consumers facing a £2.2 billion bill for the cost of replacing analogue TV sets and VCRs, as well as the £40 instalment fee for the non-vulnerable or elderly.This figure, researched by the price comparison and switching website uSwitch.com, is among the myriad of statistics detailing the financial and environmental impact of… Continue reading Consumers Face £2.2 Billion Bill To Replace Analogue Equipment
Consumers may soon be able to download programmes from the BBC, Channel 4 and ITV for free via broadband, after reports that the three broadcast giants are in talks over a new joint venture.The talks could lead to a new video downloads service that could “do for broadband what Freeview did for digital TV”.Called “Project… Continue reading Big Broadcasters Join Together For Free Download Service
BARB has expanded its programme attribution (PAS) and genre coding service so that as well as its television underwriters (BBC, ITV, Channel 4, Five and BSkyB), twelve additional broadcasters of other BARB-reported channels (75 to date) now participate fully, representing nearly 90% of total TV viewing in the UK.Programme attribution and genre coding work together… Continue reading BARB Expands Programme Atribution And Genre Coding Service
The Financial Times is to raise its cover price from £1 on weekdays to £1.30, with its weekend edition also seeing an increase, by 30p to £1.80.The weekend price rise comes into effect from tomorrow, whilst the weekday price rise starts from Monday.Across the pond, the Wall Street Journal will also undergo a rise, of… Continue reading Financial Times To Raise Price
Marketforce, the magazine distribution company, and WHSmith High Street have rolled-out a new initiative intended to transform the way WHSmith ranges and merchandises magazines.Throughout the summer, WHSmith’s 535 stores are switching from selling magazine ranges linked to store size, to individual ranges that Marketforce has designed to suit each store’s sales profile and shoppers.Marketforce has… Continue reading WHSmith Launches New Magazine Sales Initiative
