GCap Media’s Capital 95.8 has secured bmi as sponsor for the Johnny Vaughan breakfast show in a £1million partnership.The year-long campaign starts on July 2 and includes on-air and online activity.The campaign signals bmi’s first major partnership with GCap Media and forms part of their ‘That’s bmi Time’ activity.The sponsorship includes some breakfast show promotions… Continue reading bmi In Capital 95.8 Breakfast Show Sponsorship
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Communications regulator Ofcom has today announced that it will conduct a public consultation on proposals from BSkyB and National Grid Wireless Ltd to replace Sky’s free channels with pay TV services on the digital terrestrial television (DTT) platform.Following Sky’s announcement of intention on this in February (see New Sky Service To Lure Consumers From Free… Continue reading Ofcom Consultation Delays Sky’s Pay DTT Plans
The relationship between audiences and television channels will change over the coming years, as video-on-demand becomes ever more mainstream. This was just one of the messages from last week’s Broadcast Live conference.Stacey Anklam, head of product management at Red Bee Media, outlined how this might happen by recounting one of her company’s experiences with VoD… Continue reading VoD Under Discussion At Broadcast Conference
News Corporation could make an announcement today that it has reached an agreement to protect the editorial independence of the Wall Street Journal. According to a report in the Washington Post, News Corp and Dow Jones were last night close to agreeing a deal following a series of meetings. This could then leave the way… Continue reading News Corp Could Announce WSJ Deal Today
Total television viewing among 16-34s is set to rise from 2010 onwards following an initial period of decline, according to a new report from Attentional. This is in spite of the fact that average daily television viewing among this group is set to drop from around three hours a day in 2006, to 2.86 in… Continue reading TV Viewing Among 16-34s To Grow From 2010 Onwards
US online advertising spending will nearly double by the year 2012, with search and display advertising accounting for the lion’s share of expenditures, according to a new report from JupiterResearch. The US Online Advertising Forecast, 2007-2012 projects total online advertising spending will increase from $19.9 billion in 2007 to $35.4 billion in 2012. Major drivers… Continue reading US Online Adspend To Almost Double By 2012
UBC Media is to name its instant music buying service Cliq. The service will allow consumers to instantly buy the music they like as they hear it on the radio.It was first announced at a MediaTel Group seminar at the end of 2005, before having its official launch in November last year (see UBC Announces… Continue reading UBC Names Music Buying Service
Ofcom has dished out the largest financial penalty imposed on a public service broadcaster to Five, forcing it to pay £300,000 following breaches of the broadcasting code by its phone-in quiz Brainteaser.The broadcaster has expressed disappointment at the large penalty, with chief executive, Jane Lighting, saying: “We are disappointed with the very high level of… Continue reading Five Gets Record Fine For Brainteaser Blunders
Total television viewing among 16-34s is set to rise from 2010 onwards following an initial period of decline, according to a new report from Attentional.This is in spite of the fact that average daily television viewing among this group is set to drop from around three hours a day in 2006, to 2.86 in 2012,… Continue reading TV Viewing Among 16-34s To Grow From 2010 Onwards
Pearson is coming under pressure from shareholders to sell the Financial Times rather than go head-to-head with Rupert Murdoch’s News Corporation once it has bought The Wall Street Journal. The news comes after Pearson decided to scrap its own plans to bid for The Wall Street Journal as part of an alliance including General Electric,… Continue reading Pearson Under Pressure To Sell FT
