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AI hasn’t just changed how people search. It has changed what people expect from a corporate website, as smartclip explains.
Welcome to the Brief, The Media Leader’s round-up of media news.
Advertisers from across the automotive, financial services, lifestyle and travel sectors have been drawn to the platform keen to capitalise on the championship.
Outsmart, the trade body for the OOH advertising industry has announced that OOH revenue for year-end 2025 saw growth of 2.6% year-on-year with total revenues of £1.4bn.
The convenor of the group of senior ad agency leaders discusses why they believe the industry is failing its moral and civic duties to society, and addresses why they’ve elected to remain anonymous.
Welcome to the Brief, The Media Leader’s round-up of media news.
Welcome to the Brief, The Media Leader’s round-up of media news.
Analysis: Perplexity has confirmed it doesn’t have plans to revisit ads anytime soon after being among the first to trial the model, but what’s behind this U-turn? Are ads within AI models unavoidable?
Welcome to the Brief, The Media Leader’s round-up of media news.