She becomes chief planning officer, a newly created position in North America.
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Global retains the Tube contract and JCDecaux the bus shelter contract for a further eight years.
New analysis has found that paid social spend may be treble the optimal level for growth, while TV could be getting less credit — and cash — than it deserves.
Three-fourths of UK adults say they consume sport-related content via broadcast TV, the largest of any media channel, while more than double say they watch via streaming.
Consumer Sync aims to help marketers navigate an evolving landscape so they can create meaningful connections that build loyalty and trust.
Terry Hornsby, founder and executive vice-president of Mantis, joins Jack Benjamin to discuss how keyword blocklists remain in use by advertisers to the detriment of publishers.
This year, the scheme covers three areas: business, talent and charity.
An investigation by the UK competition watchdog provisionally ruled that Google has engaged in anti-competitive practices in open-display adtech.
August box office was led by impressive runs from Deadpool & Wolverine, It Ends With Us and multiple family films. September is likely to be quieter before a big Q4.
The streaming company has struck similar deals in the US.