Carlton Television is planning to screen a series of new commercial breaks which will be targeted at younger and more upmarket viewers.The breaks have been allocated to the slot after News at Ten and will be launched during the summer on Carlton’s regional programming.In the hope that the ad breaks will attract some of Channel… Continue reading Carlton Plans New Ad Breaks
Europress Publishing, publisher of Game Boy Action, is set to launch a new monthly computer magazine. Mega Action is due for release on May 20.The new A4, 64 page, full colour glossy will cover news, reviews, previews, hints and tips for players of the Sega Megadrive. The magazine will launch with a print run of… Continue reading Mega Action For Europress
Sega is making plans to transmit the company’s video games through US cable operators Telecommunications Inc and Time Warner. Should the deal go ahead Sega games will be available through networks from next year.
According to a report in this week’s Broadcast, GMTV has been forced to return cash to advertisers, having failed to deliver the promised audience packages. Agencies have reported both cash refunds and campaign extensions free of charge. No one at GMTV was available for comment this morning.
Europress Publishing, publisher of Game Boy Action, is set to launch a new monthly computer magazine. Mega Action is due for release on May 20.The new A4, 64 page, full colour glossy will cover news, reviews, previews, hints and tips for players of the Sega Megadrive. The magazine will launch with a print run of… Continue reading Mega Action For Europress
Sega is making plans to transmit the company’s video games through US cable operators Telecommunications Inc and Time Warner. Should the deal go ahead Sega games will be available through networks from next year.
Teletext is to add seven new sections to its ITV and C4 service. The new sections include regional transport directories, education pages and environmental features.
Satellite and Video Today has been sold to 21st Century Publishing, which also publishes Satellite TV Europe. Recently formed Nexus Media Communications has bought Grower Publications, the family owned company which publishes The Grower. EMAP is spending an estimated £1.5m on relaunching its biking titles, which include Motor Cycle News (already the recipient of £1m… Continue reading Magazine News
Following eleven months of discussion Eurospace, a trading division of Carat, is to take over TBWA Holmes Knight Ritchie’s £13m media planning and buying operation. TBWA’s three strong media department will be moving to Eurospace’s offices, under the control of Charlie Varley, Eurospace MD.The future of TBWA’s media department had been in doubt since 1991… Continue reading Eurospace Takes Over TBWA’s Media
HTV is selling its poster and market information company, Cordmate Investments, to Alban Securities for £2.2m; although after repayment of inter-company debts the net sale proceeds will only be £500,000.
