The ITV revenue figure for the month of March has come in at £139,870,000, representing an increase of 11.0% on the same period last year. The figure also shows an increase on February of 12.9%, breaking the downward spiral of recent months. Revenue for ITV only is up 10.4% on last month to £114,250,000. Channel… Continue reading TV Round-Up – March
IPC’s latest gardening release, Your Garden, is claiming first issue sales of 125,000, well above pre-launch targets. The figure is based on the publishing company’s own retail monitoring, along with independent research by CPM.Your Garden: 071 261 6649
The ITV dance music show, Beats Per Minute, broadcast at 2.30am in most regions, is to be sponsored by Bulmers dry white cider brand Max. The deal starts on Sunday, 2 May and runs for a year.
12.17pmRichard Branson officially launched Virgin 1215 minutes ago in Manchester saying that it was the radio station he always wanted to hear and hoped it would be the one listeners wanted also.The first record to be played on the Richard Skinner show was “Born to be Wild”, specially recorded for Virgin by INXS.The second was… Continue reading Virgin Radio Goes On The Air
.. Sue Gray of Channel 4 has been appointed head of research at Bartle Bogle Hegarty following the departure of Vanessa Morrison…. Sue Oriel is leaving her position as media director with FCO to join Mediastar, a subsidiary of Euro RSCG…. Commercial director with The Sun, Camilla Rhodes is rumoured to have been offered the… Continue reading Industry Snippets..
The Media Week Broadcast Advertising awards took place earlier this week with J Walter Thompson emerging as Agency of the Year and Bartle Bogle Hegarty being awarded for TV Campaign Of The Year. The winners include: Agency of The Year J Walter Thompson TV Campaign Of The Year Bartle Bogle Hegarty Client: Addis Radio Campaign… Continue reading Media Week Broadcast Awards
It was announced this afternoon that Lonrho has accepted an offer from The Guardian and Manchester Evening News to buy the Observer.Chairman and chief executive of GMEN Harry Roche says about the deal; “We have given an undertaking of confidentiality to Lonrho with regard to the content of our offer”.
Meridian has issued a promise to advertisers that it will remove all centre break promotions and place them at the end of end breaks; ‘Coming Next’ promos will move from 5 to 10 seconds.
Rumours have re-emerged about a merger between Granada TV’s sales arm and Media and Airtime Sales. A report in this week’s issue of Campaign suggests that the two companies will finally merge in August with managing director of MAS, Craig Pearman, heading the company.
Carlton is proposing to change the way it calculates its station cost per thousand figures, moving from the weighting of messages by ratecard to their weighting by spot length (ie. pro rata). This would mean that 10 second impacts would be calculated at a third of a 30 second impact, rather than the usual half.… Continue reading Carlton To Change Rate Policy?
