During September, The National Press Followed The Same Depressed pattern as in the preceeding months, with only one or two titles showing signs of a possible upturn in the market.Quality Newspapers Once again, The Independent on Sunday and The Observer were the only quality newspapers with encouraging circulation figures. The IoS increased its sales by… Continue reading National Press Round Up – September
The Radio Authority yesterday invited applications for the second Independent National Radio Licence (INR2), which will be broadcast on the AM frequency.Applicants are allowed to specify the content of the INR2 service themselves, with the only limitation being that it must be different from the INR1 service. It cannot, therefore, be a predominantly classical music… Continue reading INR2 Licence Advertised
ITV revenue in September followed the trend set in August, again showing an increase on the previous year. At 136,852,237, September’s revenue was up 0.8% on 1990, and up 36.9% on August 1991. Amongst the individual contractors, Thames’ share of revenue lept by 0.44% points on one day extra, whilst LWT fell by 0.33% points… Continue reading TV Round-Up – September
The ITC has made two further trans- mitter sites available for Channel 5, which will increase its potential population coverage by over half a million viewers.The two sites, in Cheltenham and Gloucester , will increase the UK coverage of Channel 5 by 1% to approximately 74%. These sites will be the last additions to the… Continue reading Channel 5 Update
The impending changes in the ITV line- up, as announced yesterday, will have a widespread effect on the sale of TV airtime.The trend of the past few years towards joint airtime sales houses is likely to accelerate, even within the coming months, and those winners who put in high cash bids may look to sales… Continue reading Implications For Airtime Sales
Advertising in Europe, an Advertising Association half-day seminar, took place at BAFTA yesterday.The seminar examined the possible effects of the advertising directives proposed by the European Commission and outlined the industry’s responses to these directives.The session was opened by Richard Wade, director general of the Advertising Association, who stated that advertis- ing is a key… Continue reading Advertising In Europe Seminar
Yesterday’s announcement by the ITC of the Channel 3 franchise winners resulted in frenetic activity on the Stock Exchange, with share prices reacting quickly to the fates of the TV companies.LWT, one of the big success stories of the franchise round , saw its shares rise 53p to 198p. Granada, who also did well yesterday,… Continue reading Financial Effects Of Franchise Awards
Thames Television, TVam, TVS and TSW have all lost their franchises.TVS lost their franchise because their bid was too high, it has been announced by the ITC.Winners are Carlton, Sunrise, Meridian and West Country TV. BIDS *SUNRISE £34.61m TV-am £14.13m Daybreak £N/A *CARLTON £43.17m Thames £32.69m CPV-TV £45.32m *LWT £7.59m LIB £35.41m *CENTRAL £2,000 *GRANADA… Continue reading TV Franchise Winners
The ITC has awarded eight of the 16 licences to bidders who did not pledge the highest cash amount, and was not moved to invoke the exceptional circumstances clause.Of those incumbents that failed in their bids, TVS and TSW did so because it was felt that they could not sustain their programming proposals. “It did… Continue reading Commentary
1 GRANADA WINS ON QUALITY2 TSW BIDS HIGH – BUT LOSES3 TV-AM STATEMENT4 THAMES’ RESPONSE
