According to a report in today’s Evening Standard the recently relaunched listings magazine, City Limits, is suffering from a fall in advertising revenue which could lead to its closure.The magazine was failing badly in the circulation stakes last year when it was bought out by Terry Hornett, who believed that a change of image would… Continue reading City Limits In Danger Of Closure
In a report released yesterday, accountants BDO Binder Hamlyn revealed how the addition of VAT to UK magazines could spell disaster for smaller publishers and have a knock-on effect on the industry as a whole.The report figures are based on a detailed survey of 20 of the UK’s largest magazine publishers. A further 48 companies… Continue reading BDO Outlines Effects Of VAT On Mags
The Radio Advertising Bureau believes that it could be more effective if it was given more financial backing from the independent radio stations. Any additional contributions would be used in marketing schemes to increase the level of awareness for radio advertising.RAB: 071 383 3288
Visa has signed a deal with the International Olympic Committee to use the Olympic heading in its marketing until the 1996 Games. The announcement follows both Kodak and Coca-Cola signing up in similar contracts.
Following the demise of Crown Communications last month, David Haynes has left the company to take up the position of chief executive with LBC. The licence for the station is due to be re-advertised in April but in the meantime has been taken over by the Porter family and chaired by Dame Shirley Porter (Newsline… Continue reading Haynes Joins LBC
The ITV network may lose top soap Coronation Street unless it agrees to up the price paid to Granada for each episode.At present the network’s highest rated programme is only given £76,000 per episode, half of that paid out to The Bill. If an agreement is not reached Granada says it will consider offers from… Continue reading Coronation Street May Leave ITV
The Sun’s decision to print an official front – page apology to the Queen yesterday paid off, as she has decided to drop the libel case against the tabloid.The newspaper offered to give £200,000 to charity so that the case could be settled out of court and the deal was accepted. According to the Palace… Continue reading Queen Calls Off Sun Libel Case
QualitiesThe 6-monthly ABCs for August to January ’93 show that all the quality Sundays, with the exception of the Observer, have begun 1993 positively. The Independent on Sunday was particularly noticeable with a year-on- year increase of 8.3% to 407,346. The Sunday Times and Sunday Telegraph achieved increases of 2% and 3.2% respectively.The results for… Continue reading National Press Round-Up – January
The Periodical Press Association issued a warning to publishers this morning that over 4,000 jobs could be lost within the magazine industry if the Government pushes ahead with its intention to add 17.5% VAT to all magazines and newspapers.Speaking at a press conference Neil McRae, chairman of the PPA, introduced a report issued by the… Continue reading 20% Magazine Jobs At Risk Says PPA
At last night’s MRG meeting the new RAJAR research was discussed, with speakers from RSL, LBC and MBS giving their views.Erherd Meier of RSL outlined the methodology employed and highlighted the main differences between RAJAR and JICRAR which should be taken into account when comparing figures from the two surveys. The chief method- ological changes… Continue reading MRG Meeting – Rajar
