What does Disney’s investment in the Fortnite maker mean for the two companies and for advertisers?
More Industry News articles
Other political figures including Lord Grade, Lucy Frazer and Chris Bryant also offered their visions for the future at LEAD 2024.
Duncan, who has been CEO of UK publishing unit since 2020, will be replaced by Helen Morris and Steve Prentice.
The publisher plans to launch two entertainment podcast series as part of its commitment to attract new audiences on audio and video platforms.
The measurement company announced the global roll-out of Nielsen One in October 2023.
Norlys, Denmark’s largest integrated energy and telecommunications provider, has gone live with EPG Correction Distillery for its 500,000 customers.
‘You’ll never win by doing the same thing with less money,’ argues Bountiful Cow CEO as less than a quarter of IPA case studies found to meet “relative advantage” criteria.
Stuart Keith, senior director, Media Business Development, tells The Media Leader what’s next after the ecosystem reach has now expanded by 50% since launch. (Partner content)
Spotify has launched a “censored” campaign in the UK to highlight restrictions Apple has on in-app payments and promotions.
Social media companies are preferring to be called “community-based” or “entertainment” platforms. The implication: they collectively have a branding problem.