More Industry News articles

The UN secretary-general called for a global ad ban on fossil fuels, but the ad industry remains sceptical.

The work wants to highlight Pinterest users’ journeys of discovery.

This is the second industry award for ‘Word Count Matters’, which was created in collaboration with Colourtext.

The UK’s largest cinema advertising sales house found Barbie, The Super Mario Bros Movie and Oppenheimer gained the highest TVRs for young people last year.

Total Media Group’s CEO and chairman discuss how Brexit accelerated the need to join forces with a European agency and why internationally ambitious indies require scale to succeed.

Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week. 

WeTransfer VP of global sales and former Twitter UK MD implored delegates at IAB Engage to get back to fun and creativity to help people and businesses. 

The offering aims to leverage telecoms operators’ vast data to create a more accurate audience currency and a one-stop shop for advertisers.

Market grew by 10.1% in the first three months of the year, according to Madison and Wall.

At IAB Engage, EssenceMediacom’s strategy chief, Geoff de Burca, and head of creative strategy, Lindsey Jordan, made the case for why brands should be more “multi-hyphenated”.