Free titles Shortlist and Sport once again easily secured the top two spots in the July – December 2013 Consumer ABC results, despite recording marginal decreases in average monthly circulation over the six months.
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The latest Consumer ABC results for July-December 2013 reveal little change for the News & Current Affairs sector.
Hamish White, the man in charge of developing the Sun’s ‘Goals’ video app – which helped pave the way to placing the newsbrand’s content behind a paywall – has said that storytelling has been vital to its success.
The additional data will show publishers’ total brand reach, in combination with the estimates for reading in print and on PC websites already published.
Newspapers are making the right changes to cope with a digital world – yet by comparison, TV news channels seem stuck in the 90s with their mantras of “breaking news” when absolutely nothing is happening. Are their days numbered?
The platform will offer ‘native’ advertising across all channels, alongside standard display ads, in a bid to allow commercial partners to speak directly to the consumer in an “authentic and meaningful” way.
Tuesday’s edition of The Times saw the Murdoch-owned paper run a selection of rather camouflaged BT Sport ads alongside their football coverage. Has the paper embraced native advertising? asks Raymond Snoddy.
Almost 70% of MailOnlie traffic comes from outside the UK, with the online platform generating revenue over £40 million last year.
The National Readership Survey (NRS) has announced the appointment of Simon Redican as its next Chief Executive.
Tony Gallagher did an excellent job as editor of the Daily Telegraph, had a leading role in the newspaper scoop of the decade and worked for a very profitable newspaper group. So why was he sacked? asks Raymond Snoddy