In response to Derek Jones’ Standing out in a world of TV clutter article, Richard Bedwell, director at Bedwell Media Ltd, joins John Billett’s discussion – Is television out of touch when it comes to marketing itself?
More Tv articles
Last week, the Project Canvas partners including BBC, ITV and Channel 4 officially re-branded the highly-anticipated service as YouView.
BBC One’s new three-part nature series Lost Land of the Tiger ended on a high of more than 4.7 million peak viewers during the all-important 9pm to 10pm slot last night.
In response to Derek Jones’ Standing out in a world of TV clutter article, John Billett, director and owner of Johnbillett.com, wonders why so many media businesses fail to market themselves…
ITV1’s long-running crime drama Midsomer Murders attracted the highest ratings during the all-important peak slot yesterday with a high of 4.9 million viewers.
BBC One’s new three-part nature programme Lost Land of the Tiger debuted with more than 4.9 million peak viewers last night.
There is much speculation around the American press in the last day or so regarding a deal struck between Apple and Rovi.
Technology companies are seeking a foothold in the television advertising market. According to an article in the Wall Street Journal, technology companies are looking to offer ads on their connected-TV services.
A high of more than 5.6 million viewers tuned in to the BBC One during last night’s 9pm to 10pm peak-hour to see the latest series of Spooks.
informitv’s William Cooper comments on the new Toshiba and Netgem ‘multifunction adapter’ (set-top box) – the latest development in the exciting world of internet-enabled television…
