ITV is set to run a major marketing campaign to promote its new-look national news programmes.
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ITV1’s UEFA Champions League Live coverage scored a high of 5.2 million viewers during the prime-time evening slot yesterday.
There appears to be no immediate let-up in the difficult times for commercial stations, with September figures showing revenue intake falling across the board for the ninth month in succession.
ITV1’s new real-life documentary series 7 Days on the Breadline battled it out with BBC One’s new real-life entertainment show in the 9pm to 10pm peak-hour ratings war last night.
Our columnist Raymond Snoddy on some research into TV news that the marketing community should pay attention to.
A new US study reveals that newspapers and magazines are not considered as relevant as they used to be and are the easiest media to eliminate from usage.
The BBC Trust has rejected the corporation’s proposals to share its iPlayer service with other broadcasters saying it is “too complicated” to assess.
BSkyB plans to offer 3D advertising opportunities when it launches its new 3D TV channel next year.
ITV1’s latest crime drama Murderland started on a high of 6.5 million peak viewers last night, knocking BBC One’s new Life series off the peak-hour top spot.
TV viewing figures for September 2009 reveal that Channel 4’s viewing share was down by one percentage point year on year.