Have you ever wondered which ads placed in the national newspapers are the most effective at engaging readers? Newsline has partnered with Lumen Research to find out.
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A little over a year since Lord Hall took charge of the BBC, how should we judge his performance? Raymond Snoddy gets out his red pen and examines the evidence.
Tuesday night brought some opportunistic scheduling for Sky One, who in the wake of comedy legend Robin Williams’ death moved heaven and earth to air a fitting family-friendly tribute.
As group managing director, John Bills will manage five portfolio managing directors as well as oversee the media sales centre.
What do other audience measurement bodies think about newspaper publishers serving notice on the National Readership Survey? We hear from Route’s MD, James Whitmore, for an out-of-home perspective.
New retail-focused technologies from Maxus aim to show how tech is changing the in-store experience for consumers and the impact on buyer behaviour.
The publishing project has been designed to let magazine people tell the world how they feel about making magazines, with 100 of the best entries to be pulled together to form a book.
Are publishers really ‘dividing church and state’ by accepting native advertising alongside their editorial? Dominic Mills thinks we all need to relax a bit.
Under the leadership of Nial Ferguson, the team will be responsible for the creation and development of brands, audiences and marketing within the games, technology, music, film, photography, creative and design verticals.
Outdoor advertising is in rude health – but what’s behind the success, and what innovations can we expect to see in the future? Newsline asked Mike Baker, CEO of the Outdoor Media Centre, to explain…
